Headphones

While the World Health Organisation declared the pandemic to be over in early 2023 and restrictions are no longer in place many consumers are still spending relatively more time at home than before the pandemic. As such, they have been indulging in…

Headphones registered slower volume growth in 2023 as the sharp rise in the cost of living led to a decline in disposable incomes. The devastating effects of the earthquake that took place in February 2023 had a noticeable impact on consumption of…

During 2023, wireless headbands continued to experience strong volume growth despite the overall weakness in demand for consumer electronics overall. The combination of low ownership rates and the rapid adoption of wireless headbands have created an…

Overall demand for headphones continues to rise in 2023, with both retail volume and current value sales recording double-digit growth. The increase in the average unit price across the category is driving up higher value sales growth compared to…

Demand for wireless headbands as a premium audio accessory continues to grow in the United Arab Emirates, with leading brands such as Sony and Bose at the forefront of this trend. Sony offers consumers a compelling choice with its innovative…

Headphones is one of the most dynamic areas of consumer electronics in the Philippines with these products complementing the use of smartphones as well as being appreciated by consumers when commuting, exercising, or seeking privacy at home or at…

Headphones is set to record slight growth in volume sales in 2023, with the category no longer seeing the high level of volume growth experienced during the period of the COVID-19 crisis. With the pandemic over and consumers having already invested…

Retail volume sales of headphones have decelerated over the review period, with growth slowing substantially in 2023. Demand for headphones is closely connected to that of smartphones, which suffered a decline in 2023 as consumers put off new phone…

Headphones saw positive growth in volume terms in 2023, with the growing popularity of such products amongst young people being the key driver of this trend. Headphones are no longer regarded as a functional accessory for listening to music, but…

Retail volume sales of headphones continued to decline in 2023, despite the increasingly important role they play in consumers’ lives. In addition to providing a high-quality audio experience for music and other forms of entertainment, they can also…

When it comes to headphones there continues to be a growing shift to wireless headbands and TWS earbuds with both categories continuing to enjoy healthy growth in retail volume terms in 2023. TWS earbuds remains the largest category with consumers…

Apple’s AirPods brand continues to lead the category with it reporting strong growth in retail volume terms during 2023. Apple enjoys an important reputation among consumers for quality while its AirPods are able to seamlessly connect to the other…

Headphones recorded another year of strong retail volume growth in 2022, driven by the dominant TWS earbuds category, and although demand for wireless earphones continued to fall rapidly, wireless headbands also saw a solid positive performance. The…

Many companies in South Africa are adopting a hybrid working model, a trend that was facilitated by the COVID-19 pandemic. Such a development has boosted volume sales of headphone products, which saw continued growth in 2023. The main reason behind…

TWS earbuds continues to experience dynamic current value and retail volume growth in 2023. Many brands have entered the space in recent years to offer alternatives to Apple's AirPods across a spectrum of price points. These efforts have made TWS…

Headphones is another category enjoying volume growth in Saudi Arabia in 2023, albeit at a lower rate than seen with wearable electronics. The increasing adoption of headphones and earphones in Saudi Arabia, especially for use while exercising and…

Consumers are increasingly consuming entertainment through their mobile devices in Romania, including when outside home and on the move with this making a positive contribution to the growth and development of headphones. Furthermore, rising mobility…

Headphones registered a more stable performance in 2023, following a significant decline in volume during the previous year. Sales boomed during COVID-19, when consumers were forced to spend more time working and studying at home. With many consumers…

Headphones registered further growth in Poland in 2023, mainly driven by new product development in terms of technology. Active noise cancellation (ANC) is particularly demanded when working from home or in an open office. Quality of sound is another…

Headphones is one of the few categories enjoying positive volume success in consumer electronics in 2023, thanks to the popularity of TWS earbuds. In line with the trend for wireless speakers, wireless variants of headphones (aka TWS earbuds) are…