Market research on the consumer electronics industry. Standardise...
Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.
Consumer demands continued to evolve in 2023, alongside the emergence of new technologies. One notable trend within home video was a growing demand for multifunctional smart TVs, which gave consumers the opportunity to stream their favourite shows…
In spite of economic uncertainty, televisions is expected to register healthy volume growth and current value growth in 2023, as Moroccans look to upgrade their televisions. The average screen size of televisions sold is increasing as household…
Home video is expected to register a fall in volume sales in 2023. Continued high inflation, as well as a significant devaluation of the naira, is expected to reduce consumer purchasing power further. In particular, currency devaluation has made…
LCD’s made a solid recovery in 2023 after a somewhat difficult performance in the previous year. There has been a sharp increase in the share of LCD TVs with built-in receivers, which now account for almost 50% of retail volume sales in 2023. A…