Increasing attention to consumer values results in the empowerment of everyone. Race, ethnicity, gender, age, physical abilities, culture and religion, financial position are check points for creating universal design. Consumers value…
The US Supreme Court's Affirmative Action ruling impacts corporate Diversity and Inclusion initiatives, yet the consumer demand for inclusive products and services remains robust, fuelled by the trends towards individuality and fairness-seeking. This…
The Experience More megatrend continues to resonate with consumers despite the cost-of-living crisis. Consumer goods and services brands are leveraging new technology to deliver enhanced brand experiences that play out in the real world, online or a…
As more consumers demand products and services to meet their specific needs, companies are racing to build bespoke offerings rather than risk being left behind. As technology advances, industries are rushing headlong into the new market for…
This report provides an update on Premiumisation – one of Euromonitor International’s 10 megatrends, exploring the three key pillars of the trend to highlight where opportunities lie for business. Premiumisation continues to be highly sought-after…