Portable Players

In 2023, portable players in India saw positive retail volume and current value growth, driven solely by the sale of wireless speakers. The vast majority of sales in portable players can be attributed to wireless speakers, which are witnessing…

Despite a crisis-driven year, portable players is expected to manage to achieve slightly positive growth in both volume and current value sales in 2023; this makes it one of the few product categories within consumer electronics to do so. An…

Portable players is seeing a healthy performance in 2023, in part thanks to the overall popularity and success of wireless speakers, in addition to the return of gatherings and social occasions out-of-home in the post-pandemic landscape. Indeed, in…

Wireless speakers continued to drive growth in portable players in 2023, being the only product area to have recorded a positive increase in sales in retail volume terms. Compact, portable and affordable, as well as being compatible with “on-the-go”…

With the pandemic being declared over by the World Health Organisation in early 2023 most consumers have now returned to their old lifestyles and behaviour. The rising mobility of the population has helped to drive strong demand for wireless speakers…

Portable players is another category suffering from cannibalisation from smartphones, along with seeing competition from tablets and laptops (to a lesser extent). The main reason here is the fact that smartphones, tablets, and the like, offer…

Sales of portable players is recording growth in retail volume terms in 2023, but this being fuelled entirely by the growing demand for wireless speakers. E-readers continue to lose appeal while portable multimedia players have now largely…

During the review period, South Africa faced repeated interruptions to the power supply, known as load-shedding. This had a significant impact on businesses, including consumer electronics, as well as consumer lifestyles. However, these intermittent…

Portable players would be an overall ailing category, was it not for the relative success of wireless speakers. In line with cross-category trends, consumers are rejecting sole-use devices for those which offer multifunctionality and convenience…

Portable players continues to see weak demand overall and remain in a negative figure slump, albeit volume sales have improved from the steep declines seen in 2022. Overall, the advances in technology seen in multifunctional consumer electronics such…

Portable players is now limited to sales of e-readers and wireless speakers in Australia with the latter dominating category sales and driving growth in 2023. Wireless speakers are marketed towards younger consumers, who place a high value on…

Portable players continued to see positive growth in retail volume terms in 2023. The category is dominated by wireless speakers, which are highly compatible with busy, “on-the-go” lifestyles, particularly since the removal of restrictions associated…

Portable players looks set to register a slight increase in volume sales in 2023 thanks to wireless speakers, the only expanding category amongst several declining categories. Portable media players has recorded a strong decline in sales as these…

E-readers continue to struggle as demand is practically non-existent. The device fails to gain consumer’s interest over the popularity of ubiquitous smartphones and tablets, through which consumers can also access e-books. Added to which, the…

Over 2023, portable players is projected to continue to see double-digit retail volume growth and high single-digit retail current value growth. However, there remain significant divergences within the category in terms of retail volume and current…

In keeping with its results throughout the review period, wireless speakers is set to be by far the most dynamic category within portable players in volume growth terms in 2023. It continues to benefit from the increasing consumer preference for…

Retail volume sales of portable players increased in 2023, thanks to better economic conditions, which impacted positively on discretionary consumer spending. Wireless speakers were the key beneficiary of this trend, with a growing demand for these…

The positive volume growth that has been recorded in sales of portable players since 2020 can be attributed entirely to the huge boom that has been seen in demand for wireless speakers. While demand in all other categories of portable players has…

Overall demand for portable players is expected to increase in 2023, but most categories are set to maintain retail volume declines, and growth will be driven solely by the dominant wireless speakers category. In addition to use within the home, in…

Portable players continue to grow in Czech Republic, although retail volume sales are driven exclusively by wireless speakers. E-readers continued to be substituted with smartphones and tablets, with volume sales continuing to decline. Czech…

Retail volume sales of portable players remained static in 2023, as portable media players, epitomised by the iPod, continued on their path of decline. With the rise of smartphones, consumers now have access to various media applications that provide…

Following the exit of portable media players from Singapore in 2022, wireless speakers is the only product category to drive demand for portable players in 2023. The convenience and ease of use make wireless speakers a popular device in the local…

Portable players recorded further growth in 2023, with wireless speakers driving this sales increase, as these products continue to attract consumer interest. Consumers are keen on the high quality of the sound they offer, we well as their advanced…

Overall, portable players is expected to register a decline in volume sales. Technology advances are leading to the obsoletion of portable players. In particular, smartphones and tablets are replacing the need for portable media players. This is also…

In 2023, positive volume sales growth in portable players in Indonesia remains entirely driven by sales of wireless speakers, while other product areas are witnessing significant retail volume declines. The surge in popularity of multifunctional…

Wireless speakers are the only growth area in portable players and also account for most volume sales. Low-cost Bluetooth-enabled speakers are especially popular among younger consumers and are mainly used to stream music via smartphones and…

Portable players continues to see healthy growth in retail volume terms in 2023, although this is being entirely driven by the strong demand for wireless speakers. Consumers appreciate the convenience of being able to create a fast connection between…

The wireless speakers category is bucking the downward trend with notable retail volume growth in 2023. Rising numbers of Turkish consumers continue to shift towards wireless speakers, having gained the habit during the pandemic when many people…

2023 saw e-readers experience declining volume sales after positive growth was registered in the category during 2022. This return to negative sales growth is indicative of the general slowdown that is being seen in demand for these products despite…

In 2023, overall demand for portable players in the UK remains flat, despite significant declines for e-readers and portable media players. The falling demand for e-readers is being driven by local consumers switching to physical books, with the…

The demand for wireless speakers in the United Arab Emirates continues to grow, due to the increasing preference for wireless technology and connected devices. As leading smartphone brands continue to remove the headphone jack from new models, local…

Sales of portable players are seeing growth in retail volume terms in 2023 for the second year running but this growth is being driven by wireless speakers with all the other categories posting heavy losses. A major fact in this is that wireless…

Retail volume sales of e-readers continued declining during the review period and appear to be in long-term decline with a further heavy decline set to be seen in 2023. The category has in part been impacted by the popularity of smartphones with some…

While media players and e-readers are expected to suffer volume decline, wireless speakers are expected to register a healthy increase in volume sales. Demand for these devices is due to their portability, and connectivity to smartphones, which…

Portable players is dominated by wireless speakers, with portable multimedia players accounting for most of the remainder. Compact, portable and affordable, as well as being compatible with “on-the-go” lifestyles, wireless speakers are rapidly…

Wireless speakers will continue to exhibit volume growth in 2023, with some of this rise in sales coming at the expense of portable media players, a category in steep decline. Smartphones and streaming content are cannibalising portable media…

Portable players were hard to find in retail channels in 2023 and their sales were negligible as technology advances are leading to portable player devices becoming obsolete. In particular smartphone and tablets are replacing the need for portable…

Portable players has been showing flat-negative growth over the review period, which worsened through 2021-2023. That said, the overall category volume is expected to be back in small positive volume growth in 2024. Wireless speakers remains the…

Egypt resumed acceptance of import collection documents in 2023, opening the door for imports after they were halted in February 2022. Import issues have prevailed in line with foreign currency shortages and three devaluations of the Egyptian pound…

Wireless speakers is driving growth in portable players in 2023. The key factors behind this are connectivity, portability, and specific functions such as voice assistants. Wireless speakers can synch with multiple smart devices – a must-have in…

Portable players is set to return to growth in both retail volume and current value terms in 2023. This growth will mainly be driven by the largest category, wireless speakers. Despite seeing a decline in 2022, caused by the exceptional growth in…

Wireless speakers is set to continue its aggressive growth trajectory amongst the Brazilian population in 2023, representing a dynamic shift in the way that people consume and enjoy audio content. With their seamless connectivity and wireless…

Portable players in Austria market has registered slight positive growth in retail current value sales and a significant slowdown in retail volume decline towards the end of the review period. Wireless speakers, which dominates retail volume and…

It was in May 2022 that Apple announced it was discontinuing its iPod brand. Apple’s iPod is an iconic device, changing the face of music over the last two decades. With the advertising copy “1,000 songs in your pocket”, the first model debuted in…