Wearable Electronics

Wearable electronics in India continues to experience robust growth, driven by falling unit prices, technological advancements and growing consumer awareness of health and wellness. Intense competition among existing players and new entrants has…

Wearable electronics have proven to be versatile in their various functions in the daily lives of many consumers, providing a configurable, simple, and affordable tracker for basic physical conditions through their easy connection to smartphones.…

Wearable electronics is the boom category in 2023, seeing excellent volume growth, and with smart wearables as the best-performing category. On the other hand, sales of activity bands continued to plateau. The decline in the popularity of activity…

Wearable electronics continued to see a healthy performance in retail volume terms in 2023, supported by increased purchases of activity watches and smart wearables. Prevailing health and wellness trends and the high levels of convenience and…

Alongside the rising preoccupation for health and wellness among the population, consumers are becoming increasingly knowledgeable and want to track more of their health parameters (eg heart rate, oxygen blood level, burn calories, water intake,…

Wearable electronics is seeing a small overall volume decline in 2023, although smart wearables is enjoying small positive growth. This dynamic is created by the shift away from activity wearables, towards smart wearable electronics. This is being…

There has been an increased focus on healthy tech that supports physical and mental health since the pandemic with many consumers keen to keep track of their fitness and health vitals. This continues to support demand for wearable electronics while…

During the review period, consumers across South Africa became more aware of the importance of leading healthy lives. This trend was facilitated by the COVID-19 pandemic which gave them more time to reflect on their lifestyles. Such a development…

Volume sales in wearable electronics are on the marginally-positive side of flat in 2023, which is slightly lower than the volume sales seen in 2022. The main trends in the category are connected to the shift from activity wearables to the greater…

Wearable electronics is seeing small positive volume sales in 2023. 2022 was a hard year for almost all consumer electronic categories in China, as the government’s tightened pandemic control measures, thus limiting economic activities. Wearable…

Sales of wearable electronics continues to see strong growth in retail volume terms despite the challenging economic environment. The category received a boost during the pandemic as consumers became more health conscious and showed an increased…

Wearable electronics experienced a modest decline in retail volume terms in 2023. Demand continued to be impacted by the high cost of living, at least during the first half of the year, which led to more guarded discretionary spending. As in 2022,…

Wearable electronics is set to record volume growth in 2023 thanks to smart wearables and activity watches (analogue). Smart wearables, such as smartwatches, are driving growth during the year, as the penetration rate is low and new consumers are…

Electronic wearables is the winning category in Saudi Arabia in 2023, with double-digit volume growth. This is thanks to the success of smartwatches, which dominate activity-monitoring technology, as consumers value the analysis connected to health…

In 2023, smart wearables is expected to see double-digit retail volume and current value growth; faster than the increments recorded in 2022. Consumers in Mexico are more aware of the importance of a healthy lifestyle in the wake of the Coronavirus…

Smart wearables is set to be the most dynamic performer within wearable electronics in volume growth terms in 2023. Mainly represented by smartwatches, the category has continued to benefit from increasing appreciation for the convenience,…

Wearable electronics experienced modest growth in retail volume terms in 2023. Demand continued to be impacted by a high rate of inflation, at least during the first half of the year, which led to more guarded discretionary spending. Continuing the…

2023 saw wearable electronics remain one of the most dynamic categories in Argentina’s consumer electronics industry, with the very strong performances recorded in smart wearables and activity watch (digital) underpinning a strong increase in demand…

Consumer demand for wearable electronics continued to rise in 2022, and volume growth is set to be maintained in 2023, driven by increasing awareness of health, and the desire to track fitness goals. This trend was boosted by the pandemic, and has…

Difficult macroeconomic conditions and a high level of sales in the previous year mostly resulted in retail volume decline in 2023. Sales of wearable electronics are closely linked to the sale of smartphones, which did not perform well either.…

Wearable electronics continued to see positive growth in volume terms in 2023, albeit at a slower rate than the previous two years. This was driven by a number of factors, not least the health and wellness trend, which was facilitated by COVID-19.…

In line with review period trends, demand for wearable electronics in Singapore continues to rise in 2023. The primary driver is smart wearables, recording another year of double-digit retail volume growth, while dynamic current value growth is…

Smart wearables are seeing continuous, strong growth in 2023. The growing focus on health and wellness is a significant driver for smart wearables in Poland. Consumers are increasingly interested in monitoring their physical activity, heart rate,…

Wearable electronics are becoming increasingly popular with the category set to record a double-digit increase in volume and current value sales in 2023. Preventative health is the main driver of value sales of wearable electronics, as consumers look…

As wearable electronics continues to evolve, a marked and persistent shift from basic activity bands to more sophisticated activity watches and smart wearables is being observed in Indonesia. Smart wearables and advanced activity watches offer a wide…

While overall wearables are expected to register a decline in volume sales, smartphones are expected to register volume growth. Sales of activity bands and activity watches are expected to register significant volume decline, as consumers migrate to…

Wearable electronics continues to see dynamic double-digit growth in retail volume terms in 2023, supported by rising health awareness among consumers and improving living standards. The COVID-19 pandemic provided further fuel to the growing health…

In 2023, wearable electronics demonstrated positive volume growth albeit at a lower rate than was achieved in the previous year. The economic crisis in the country, along with the major earthquake that hit the country in February 2023, were the main…

During 2023, wearable electronics generated slightly negative retail volume sales growth, with this representing the first time that demand has contracted since the onset of the COVID-19 pandemic. However, value sales continued to rise in current…

Demand for wearable electronics continues to rise 2023 despite high inflation and the increasing cost of living in the UK, which is negatively impacting consumers’ disposable incomes and therefore, their purchasing decisions. However, this growth is…

The United Arab Emirates continues to witness the significant surge in demand for wearable electronics in 2023, due to the growing emphasis on health and wellness. As local consumers increasingly prioritise their wellbeing, it particularly boosts…

After seeing strong pandemic driven growth in 2021 and 2022, wearable electronics continues to see strong growth momentum in 2023 in retail volume terms. This dynamism stems from growing awareness of the importance of maintaining a healthy and active…

Activity bands were popular at the start of the review period but these products have been declining at a double-digit pace in retail volume terms since the start of the pandemic, with this pattern strengthening in 2023. This trend is being driven in…

Wearables are expected to be the standout performer in 2023, registering double-digit volume growth and that is despite continuing high inflation and also significant currency devaluation, which is making imported products even more expensive.…

Retail sales of wearable electronics saw a dynamic performance in both volume and constant value terms in 2023, continuing the trend of the previous year. This came in spite of inflationary pressures, which had a negative impact on discretionary…

With both the ageing of the population – and Italy already has one of the oldest populations in the world – and the general rise in consumer health consciousness, health monitoring has become one of the key features that smart watches have been…

Activity watches (analogue) were increasingly popular and recorded the highest volume growth in 2023 as these products are readily available and consumers prefer them to other activity bands without displays and traditional watches as they offer…

Wearable electronics is the best performing category in consumer electronics in France in 2023, albeit still in a small volume decline, with this being a notable slump following the positive sales seen in 2022. That said, much of this is attributed…

Wearable electronics is enjoying healthy growth in retail volume and current value terms in 2023. In the face of a weaker Egyptian pound and high inflation rates, average unit prices climbed by some 17% in 2022 and a further 14% in 2023. Import…

In 2023, wearable electronics is seeing modest growth in retail volume terms, thanks to the resumption of physical activities in gyms and public spaces post-pandemic. Wearables are now regarded as an important training aid and they can also track…

Wearable electronics in Chile is set to continue to see solid retail volume growth and dynamic current value growth in 2023, as consumer awareness and penetration increase. Despite seeing a deceleration of growth in 2022 and 2023 compared with the…

In Brazil, wearable electronics has exhibited remarkable resilience in terms of volume growth, even amidst a challenging economic environment characterised by high inflation. Despite the rising costs of living and the overall impact on consumers’…

Overall, wearable electronics is expected to continue to see retail volume growth over 2023. However, growth is projected to be slower than in 2022, and well below the increments seen in the early-to-mid-review period, when the category still basked…

Wearable electronics saw strong volume growth due to the COVID-19 pandemic, and this has continued, with double-digit growth expected in 2023. Health consciousness amongst consumers has spiked since COVID-19, and from 2020 there has been a wide…