Heated tobacco products is expected to continue to experience volume and current value growth in the coming years. This is no longer a new category in the country.
As the importance of heated tobacco products in the tobacco industry increases, manufacturers have been making efforts to improve the market potential of next-generation products. A typical example of this is the aim to increase consumer awareness that heated tobacco products are relatively less harmful than cigarettes.
Whilst consumers are enamoured with the sleek design and convenience of new tobacco heating devices, heated tobacco products is also an extremely attractive category for tobacco manufacturers. Compared with traditional cigarettes, heated tobacco products have a modern and healthier perception amongst consumers.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See All of Our DefinitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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