In the short term, Georgalos is expected to implement an aggressive distribution and marketing strategy. In 2022, the company acquired brands such as Lenguetazo, Palitos de la Selva, Jirafa, and Mantecol from Mondelez.
The negative impact of the new labelling law on sugar confectionery products is expected to be limited, with only a few products, such as Turrón, potentially experiencing a short-term impact. Consumers purchasing sugar confectionery are primarily driven by taste and indulgence rather than seeking healthy and nutritional snacks.
E-commerce is expected to continue gaining ground in the sugar confectionery market over the forecast period, driven by online delivery platforms such as PedidosYa and Rappi, as well as scheduled purchases through modern grocery retailers. Kiosk chains like Open 25 and 365 have partnered with online delivery platforms to enhance their online sales.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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