Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Air care experienced positive retail volume and current value growth in India in 2023, driven by factors such as greater consumer awareness, increasing urbanisation, and improved distribution channels. The growing trend towards self-care and wellness…
Air care saw sales increase in both retail volume and current value terms in Hong Kong in 2023. Greater time spent at home during the pandemic drove demand for air care products to create a pleasant home environment, and by 2023 this habit had become…
In 2023, air care experienced a moderate upswing in both volume and value terms, largely due to inflationary trends and rising prices. Despite this growth, the category's consumer base remains primarily concentrated in urban areas, with limited…
In line with trends noted over the review period, air care continued to record positive retail value and volume growth in 2023, despite rising price points. Even though many consumers have travelled overseas following lifted restrictions, while…
The evolution of modern, post-pandemic lifestyles, which included spending more time at home, led to an increase demand for air care in 2023. With a high proportion of consumers adopting hybrid working patterns, they were keen to use these products…