Polishes

Market research on the polishes industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
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Company Profile

Company Profile

Kao Corp in Home Care

Jul 2019

Kao has faced challenges to replicate its success in its home country of Japan to other markets, while Japan is maturing with less room for growths. This profile analyses the company’s efforts to counter maturity and intensifying competition in key ...

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Company Profile

Company Profile

Unilever Group in Home Care

Jun 2019

This report discusses the current state of play of Unilever’s home care business on a global level, and gives a performance outlook for the years ahead. As one of the company’s focus areas, it has considerably increased its spending on ...

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Country Report

Country Report

Polishes in Pakistan

Apr 2019

It is expected that economic development in Pakistan will continue to support strong growth in polishes volume and current value sales over the forecast period. Rising incomes will not only make such products more affordable to many households, but ...

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Country Report

Country Report

Polishes in Kenya

Mar 2019

The number of new housing developments continues to increase rapidly in Kenya, with a growing number of homes featuring special floors and metal fittings that require polishing. With the rising population of aspirational middle-income consumers, ...

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Country Report

Country Report

Polishes in Canada

Mar 2019

The employment scenario in Canada has been so positive that the unemployment rate fell to 5.7% in December 2017, the lowest level that the country had witnessed in the previous 40 years. The positive employment scenario continued in 2018 as the ...

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Country Report

Country Report

Polishes in Switzerland

Feb 2019

As polishes feature in a small part of household cleaning regimes, the category continued to register decline in both retail value and volume terms in 2018. As younger consumers become busier in Switzerland, they no longer have time to use, nor want ...

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Country Report

Country Report

Polishes in the United Arab Emirates

Feb 2019

Polishes registered stronger growth in both current value and volume in 2018 compared to 2017. Local consumers are more inclined to purchase polishes than other countries in the region, and prices play an important role in purchasing decisions as ...

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Country Report

Country Report

Polishes in Guatemala

Feb 2019

Polishes continues to be a small and mature category in Guatemala. The majority of products that need to be polished, such as wooden floors, silver and stainless steel products, are usually owned by a small consumer base of upper-class consumers. ...

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Country Report

Country Report

Polishes in Georgia

Feb 2019

Polishes value sales continued to grow in 2018, rising at a faster rate than demand. Value sales within polishes were largely driven by the increase in unit prices of products, most of which are imported. As the Georgian lari lost some value over the...

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Country Report

Country Report

Polishes in Kazakhstan

Feb 2019

Real GDP in Kazakhstan increased by nearly 4% 2018, which contributed to the rising disposable income and strengthening purchasing power of population. Given the positive economic situation and rising middle class in the country, consumers are ready ...

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Country Report

Country Report

Polishes in Lithuania

Feb 2019

In 2018, value growth within polishes was hampered by several factors. First of all, increasing urbanisation is resulting in a faster pace of life, with a growing number of consumers consequently no longer being willing to spend a lot of time ...

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Country Report

Country Report

Polishes in Germany

Feb 2019

Even though most modern German homes are equipped with wooden flooring as well as wood furniture or laminated wood furniture at the least, demand for polishes continued to decline in 2018. Even the ongoing popularity of metal accents in the farmhouse...

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Country Report

Country Report

Polishes in Estonia

Feb 2019

Retail volume growth for polishes is predicted to be marginally slower during the forecast period, compared to the review period. Although shoe polish will not record the highest retail volume growth, it is predicted to witness the best performance ...

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Country Report

Country Report

Polishes in Uruguay

Feb 2019

Uruguayan consumers are changing their preferences towards many products, and this turnabout is impacting many polishes products, particularly metal polish and shoe polish, negatively. In previous years, consumers used to buy a pair of shoes and try ...

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Country Report

Country Report

Polishes in Macedonia

Feb 2019

Polishes continued to benefit from the ongoing expansion of living and business space in Macedonia in 2018, which increasingly requires higher levels of maintenance, including the use of polishes. In contrast, the changing nature of certain surfaces ...

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Country Report

Country Report

Polishes in Bosnia-Herzegovina

Feb 2019

Polishes is another traditional and conservative home care category in Bosnia-Herzegovina, entirely dominated by shoe polish and furniture polish. Both shoe and furniture polish continued to decline throughout most of the review period. Polishes are ...

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Country Report

Country Report

Polishes in Taiwan

Feb 2019

Constrained by higher humidity and temperatures in Taiwan, polishes are less accepted, leading to negligible sales of either floor or metal polishes. On the one hand, Taiwanese consumers have limited time for polishing and fewer people consider it ...

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Country Report

Country Report

Polishes in Uzbekistan

Feb 2019

Shoe polish is the most popular product among polishes. Shoe polish can be found in almost every household in the country. Uzbekistan is dusty, and this was particularly the case at the end of the review period given the mass construction of new ...

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Country Report

Country Report

Polishes in Azerbaijan

Feb 2019

The immature and emerging polishes category continued to grow during 2018, driven by local consumers’ improved economic stability, as well as the increased need for polishes due to the boom in construction, maintenance and repair works throughout the...

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Country Report

Country Report

Polishes in Latvia

Feb 2019

Demand for polishes is waning in Latvia, with these products no longer seen as necessary. During the Soviet era furniture polish was widely used due to the trend towards lacquered furniture and therefore the older generation are the main consumers of...

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