Apparel, Clothing and Footwear

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

Growth was already slowing in the region in 2019 due to a weaker performance in China and a sharp decline in Hong Kong. With the arrival of Coronavirus (COVID-19), Asia Pacific then saw falling sales levels in 2020, with even explosive growth in face…

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…

While the global luxury goods market contracted notably, Asia showed signs of recovery as early as Q2 2020, minimising the impact of the coronavirus (COVID-19) pandemic. This report analyses the background to the quick recovery of personal luxury…

After persistently strong sales growth over the historic period, childrenswear saw a retail value decline in 2020 in Asia Pacific, as Coronavirus (COVID-19) hit the region. However, as children continued to outgrow their clothing and with parents…

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

The briefing examines how the textile and leather products industry performs globally and in the largest countries in terms of textile and leather products output. The report also provides data for production, market size, imports, exports, industry…

Store-based fashion retail is heavily concentrated in city-centre commercial areas or shopping malls. Diminished footfall, because of both growing e-commerce penetration and hybrid working arrangements following the COVID-19 pandemic can support…

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

The report examines inflation level and drivers globally and in the key countries. Global inflation is forecast to accelerate due to higher energy and commodity prices, disruptions in supply chains and weaker business confidence. Impact varies…

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

This IFA 2022 Event Insights report unveils important product launches from one of the biggest trade shows for consumer electronics and appliances held annually in Berlin. Under the themes Connectivity and Smart Home, Sustainability and…

The Asian consumer is changing. Traditional values that served the collective in terms of both society and the family are on the wane, with COVID-19 lockdowns accelerating a new focus on individualism and the self. This report explores how Asian…

The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…

In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…

While many people have adopted a more casual and minimalist approach to their clothing style, their pursuit of aesthetics and individuality remains undiminished. They tend to lean towards using apparel accessories to embellish their simple attire and…

With the end of the zero-COVID policy towards the end of 2022, China’s consumer landscape has undergone a gradual transition back to normalcy. While 2023 experienced a temporary dip in sales of apparel and footwear, influenced by both COVID-19 and…

As pandemic restrictions were lifted in China at the beginning of 2023, bricks-and-mortar sales have gradually been returning after the 2022 decline due to periodic lockdowns. The apparel and footwear industry, including childrenswear, is therefore…

After the lifting of the zero-COVID policy and the subsequent relaxation of pandemic-related restrictions at the beginning of 2023, the restoration of logistics and a resurgence in offline consumption was seen. This, in turn, is set to catalyse a…

Despite the downturn in retail current value sales in 2022, which can be attributed to the impact of pandemic-induced restrictions, the alleviation of such measures in 2023 is poised to herald a resurgence for hosiery, culminating in a notable…

Thanks to the end of the zero-COVID policy and the resurgence of retro fashion, jeans is set to experience significant high single-digit current value growth in 2023. The popularity of the retro trend has not only favoured denim jeans, but has also…

Since the end of the zero-COVID policy, the consumer environment has been gradually returning to normal, and menswear is anticipated to experience a substantial single-digit rebound in China in 2023, although is not quite expected to revert to its…

The massive lockdowns and widespread COVID-19 infections in 2022 weighed down sales of sportswear in China, which registered a slight current value decline in this year. Nevertheless, outdoor apparel and footwear kept outperforming the overall…

With the end to the zero-COVID policy in the country, and the return to a more normal consumer environment, womenswear is expected to experience a substantial single-digit current value rebound in China in 2023, drawing close to the level of sales…

Retail volume sales of apparel accessories plummeted in 2023. This was due to the declining performance of other apparel accessories, following the relaxation of regulations regarding the wearing of face masks in indoor settings in December 2022. The…

Overall apparel accessories is set to register positive current value growth in 2023, although there are expected to be different performances across categories. These movements are due to sales continuing to normalise after the disruption in 2020,…

As local consumers continue to purchase apparel in 2023, sales of fashionable accessories such as belts, scarves, hats/caps and ties are also increasing. Therefore, these types of accessories continue to post positive retail volume and current value…

Belts for loose fitting jeans and clothing have developed into a trend in the Philippines due to the demand for contrast and style, personalisation, versatility, and comfort of fit. The contrast between a loose fitting garment and a stylish belt…

Retail sales of apparel and footwear in Indonesia registered relatively modest growth in constant value terms in 2023, when compared to the previous two years. As the country emerged from the pandemic, Indonesians became increasingly keen to travel,…

The fading of COVID-19 has been a significant turning point for Japanese consumers, who have been leaving their homes and therefore driving the return of footfall in town centres. In May 2023, the Japanese government changed the legitimate…

Apparel and footwear is posting positive but slower current value and retail volume growth in 2023 compared to the previous year, as many consumers’ needs/wants for new apparel and footwear have been largely fulfilled following the lifting of social…

According to the Philippines Statistics Authority, the Philippines saw a population increase of 1.5% in 2023 compared with the previous year. The growth in the population is expanding the consumer base for apparel and footwear. In addition to this,…

Childrenswear saw more modest growth in retail volume terms in 2023, relative to the two previous years. Compared to other areas of apparel and footwear, such as menswear, womenswear and hosiery, sales were comparatively unaffected by the COVID-19…

Childrenswear did not perform well even before the pandemic, as the number of children has been continuously decreasing in Japan. Growth was then hit hard in 2020, experiencing a double-digit decline, followed by a year of little movement in 2021 as…

In 2022, the total fertility rate in South Korea reached a new low of 0.78, with the number of newborns also dropping below 250,000 for the first time. The ongoing decline of new births in the country is resulting in falling retail volume sales for…

The COVID-19 crisis had a differing impact on birth rates in different countries. In the Philippines, there was a baby boom, as an increased birth rate resulted from families being cooped up in their homes during the period of lockdowns. This has led…

Footwear in Indonesia continued to see positive growth in volume terms in 2023, with women’s footwear leading the way. Sales were boosted by the post-pandemic revival of social activities, such as weddings, parties and other gatherings, alongside the…

Footwear saw significant declines in retail volume and current value terms in 2020 due to the pandemic, followed by minimal declines in 2021, as many consumers did not need as much new footwear due to spending more time at home. The category saw a…

In 2023, sports footwear continues to post healthy sales growth, as South Korea enters an endemic era where all social restrictions, including the mask mandate, have been fully lifted and consumers have returned to normal outdoor activities. As…

The trend towards athletic and sports-inspired footwear in the Philippines reflects a growing desire for comfort, functionality, and a fashion forward approach to the active lifestyles of Filipinos. It combines practicality with style, catering to a…

Retail volume sales of hosiery in Indonesia managed to achieve only modest growth in 2023, with demand remaining well below pre-pandemic levels. The category saw a better performance in 2021 and 2022, following the return of Indonesians to their…

2020 was a year of decline for overall apparel and footwear, but for hosiery it was a disaster. One-third of the category’s volume and value sales vanished in just this year. 2021 and 2022 also saw declines, although at a much slower rate. Even in…

With the lifting of the mask mandate in 2023 amid the waning impact of COVID-19 in South Korea, local consumer are enjoying outdoor activities, including participating in sports, without restrictions. In particular, demand for non-sheer hosiery has…

Filipinos, in general, are not fans of layering. Instead, the tropical climate of the Philippines means that they are usually fairly minimalist in terms of clothing. Hosiery products are widely seen to be too hot and often unnecessary to wear. As an…