Executive Summary

Apr 2019
PROSPECTS
Targeting on-the-go consumption

2018 saw major Chinese dairy producer, Mengniu, launch organic milk in Tetra Prisma Aseptic 250 Edge packaging with the DreamCap closure. This 250ml recloseable packaging, which has an octagonal shape to fit easily into the hand, targets the growing demand for milk drinks compatible with the trend towards on-the-go consumption amongst younger consumers in the Chinese market.

Other plastic bottles project premium image

Other plastic bottles are being employed in yoghurt to contribute to the development of upmarket brand images. Yili Ambrosial pioneered the format’s use in yoghurt through the introduction of premium ambient yoghurt in a 230g other plastic bottle in 2017.

Ecolean continues to gain in popularity

Ecolean packaging continued to gain in popularity in the final year of the review period. The plastic pouch resonates with key demand trends in the market, with its light weight and shape allowing for convenient portability, while its eco-friendly material is compatible with rising concern about environmental issues.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Dairy Packaging in China

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Dairy Packaging industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dairy Packaging industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dairy Packaging in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes in units and filled volumes
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the total unit volume of dairy packaging in China?
  • What are the major dairy pack types in China?
  • How is the growth in yoghurt consumption fuelling thin wal containers in China?
  • Are shaped and gable top liquid cartons taking share from brick liquid cartons in dairy?
  • What are the most dynamic pack types within dairy drinks?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

Dairy Packaging in China - Category analysis

HEADLINES

PROSPECTS

Targeting on-the-go consumption
Other plastic bottles project premium image
Ecolean continues to gain in popularity

Dairy Packaging in China - Company Profiles

Packaging Industry in China - Industry Overview

EXECUTIVE SUMMARY

Convenience, portability and appearance remain key in China
Paper-based trays expanding in chilled ready meals
PET bottles remain dominant in soft drinks packaging
Multipacks of alcoholic drinks become popular in several categories thanks to the rapid development of e-commerce
Small packs attract first-time consumers as shift to internet retailing boosts large packs
Manufacturers innovate with smarter closures to meet consumer demand

PACKAGING LEGISLATION

New regulation released on blended oil
Updated national standards of Food Contact Materials become effective
Stricter legislation results in renovation of baby food packaging in China

RECYCLING AND THE ENVIRONMENT

Recyclable materials adopted by manufacturers for both their products and the packaging
Manufacturers introduce products in refill packages to save raw materials
Private companies and authorities support raising recycling awareness

PACKAGING DESIGN AND LABELLING

Packaging shapes that demonstrate products’ characteristics catch consumers’ eyes in confectionery
Manufacturers remove doubts about “additives” by making claims on labels
Packaging design plays growing role in brand development

Related Reports