Health and Wellness

The shift from traditional or sugary alternatives, such as Coca-Cola and Pepsi, to low/no sugar variants, like Coca-Cola Zero Sugar, Coca-Cola Light, and Pepsi Max, is not a new trend, but it is the longest standing health trend in soft drinks. This…

2022 saw health and wellness soft drinks outperform the overall soft drinks industry in Switzerland as consumer awareness of the health benefits of consuming health and wellness products generally continued to increase. Numerous categories of health…

There has been a general increase in awareness of health and wellness amongst Taiwanese consumers since the COVID-19 crisis, which is having a direct impact on consumers’ decision-making when they are purchasing soft drinks. Local consumer demand for…

Due to the postponement of the third phase of the sugar tax in Thailand, which was postponed from 1 October 2022 to take effect on 31 March 2023, carbonated beverage players have had to act quickly to launch innovative products in response. Most…

Health and wellness soft drinks options remained in demand in 2022 in the Czech Republic, with current value growth driven by inflation and product innovation. A gradual shift from retail to on-trade was also visible, as Czech bars and restaurants…

The transition to low sugar and no sugar products began a few years ago, although the pandemic accelerated the trend. The pandemic brought significant changes in the way consumers approached their health and wellness which led to a sudden and…

The United Arab Emirates has been following a policy of economic diversification, and has continued to build the country as a tourism, retail, and lifestyle destination, which has contributed to the growth of health and wellness soft drinks. The…

Local consumers are increasingly prioritising perceived healthier soft drinks, not only due to greater concerns over their health or to a more expanded knowledge of their own needs, but also because of the more expensive retail prices of soft drinks…

Due to the negative health effects of COVID-19, during the pandemic shoppers began buying beverages to boost their health, preferring products which claimed benefits such as immune system support. Demand grew for functionality, and thanks to the…

The consumer base in Turkey increased in 2022, as the country saw substantial immigration, and also a strong influx of tourists. Despite inflationary pressures and higher prices, the consumption of soft drinks increased, and the focus on health and…

In recent years, the adverse and unpredictable economic situation in Argentina in general and high inflation in particular have put pressure on demand for health and wellness staple foods, due largely to the higher prices that are inevitably charged…

The COVID-19 pandemic placed health and wellness concerns front and centre in consumers’ minds, and this was a trend that was maintained in 2022. More and more consumers are making health a key priority in their daily lives, and actively looking for…

Animal welfare continues to play an increasingly important role in the grocery shopping decisions of Austrian consumers and this strong focus on animal welfare continues to have a positive impact on demand for health and wellness processed meat.…

With the health trend gathering momentum on an annual basis in Belgium, the importance of product Nutri-Scores has been strengthening. In general, local consumers are seeking out staple products that are good for their health and which feature…

While the pandemic has significantly challenged more than half of Brazilian families to maintain their consumption patterns and the country continues to struggle with food insecurity, the most typical eating staple foods nationally (based on rice and…

2022 observed a shift back to foodservice volumes rather than retail within Canadian staple foods. As Canadians returned to the workplace and restrictions lifted, consumers started to once again spend time participating in activities outside of the…

As the inflation rate increased in the country, consumers became increasingly indecisive at the point of purchase in 2022, and price tended to elevate in importance in the decision-making process. In fact, the National Institute of Statistics (INE in…

Amidst heightened awareness amongst Chinese consumers of the adverse effects of excessive sugar consumption, the rise of low sugar and no sugar claims is evident across various product types, particularly staple foods. Within baked goods, traditional…

Consumers are becoming more concerned about sustainability, climate impact and animal welfare, as well as health issues, which is leading to a decline in meat consumption on a regular basis and promoting a choice of meat free alternatives. Thanks to…

The oat boom continues expanding in Finland. Not only are oats a traditional Nordic superfood, but there is also considerable new product development allowing brands to deliver value-added benefits. The health benefits of oats are widely known in…