Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
In 2023, value sales within the toilet care category remained robust, largely influenced by inflationary pressures. Despite the stabilisation of fuel costs following the initial shock in 2022 after the Russian invasion of Ukraine, the temporary…
In 2023, retail volume sales of toilet care products experienced a solid increase in Australia, driven by factors such as rising household numbers and increased property occupancy rates. With greater mobility and the return to offices, consumers…
In 2023, the absence of COVID-19 restrictions marked a pivotal shift in consumer behaviour, as it was the first year without such constraints since the onset of the pandemic in 2020. During the lockdowns and restrictions between 2020 and 2022,…
After experiencing post-COVID revenge spending and indulging in leisure activities, consumers found themselves spending more time at home in 2023, partly due to the high cost of living. The trend of cooking at home was particularly pronounced,…
In 2023, polishes experienced robust value sales growth, primarily influenced by inflationary pressures. Although fuel costs stabilised after the initial shock in 2022 following the Russian invasion of Ukraine, the Government's temporary removal of…
In 2023 polishes saw a retail volume decline in Australia, while minor growth was seen in current value terms. The ongoing poor volume performance was influenced by several factors. As people returned to offices and social activities, they tended to…
Laundry care in New Zealand experienced robust value sales growth in 2023, primarily influenced by inflationary pressures. Despite the stabilisation of fuel costs after the initial shock in 2022 due to the Russian invasion of Ukraine, the…
Laundry care experienced growth in both retail volume and current value terms in Australia in 2023. Higher demand was driven by increased net immigration, and greater mobility outside of the home. Most companies have supported their employees to…
The year 2023 witnessed a mild winter and an early onset of warmer summer months in New Zealand, attributed to an El Niño weather system. El Niño typically brings increased westerly winds, more rain in the west, and dry conditions in the east. The…
In Australia, the demand for home insecticides saw solid retail volume and current value growth in 2023, with consumers continuing to show a preference for spray/aerosol insecticides due to their perceived efficacy. However, many other insecticides…