Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
For the second consecutive year, retail volume sales of toilet care registered a contraction in 2023, taking them below pre-pandemic levels. In 2022, volume sales started to decline in response to the ending of restrictions and the resumption of life…
In 2023, retail volume sales of surface care experienced a significant decline for the third consecutive year, to remain below pre-pandemic levels. The drop in demand can be explained by the waning impact of the pandemic, with Chileans cleaning less…
Social and environmental concerns have grown due to COVID-19 and unstable sociopolitical repercussions in the region. Both lifestyles and purchase decisions have aligned towards taking action to preserve the environment. With consumers and…
In 2023, polishes continued to experience declining retail volume terms, with Chilean consumers losing interest in these kinds of products. Unlike many other categories in home care, polishes is no longer considered essential, and the lack of…
Despite the fact that laundry care is relatively inelastic compared to other home care products, retail volume sales experienced a decline in 2023, driven by a fall in consumers’ purchasing power. In an attempt to save money, many local consumers…