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Learn moreJan 2021
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The COVID-19 pandemic had a major influence on sales of naturally healthy packaged food during 2020 as consumers sought out products that can improve their immunity and help them resist avoid contracting a serious case of the COVID-19 virus. One of the categories to benefit the most from this situation was NH honey, which experienced an acceleration in sales growth in both value and volume terms as consumers increasingly turned to honey out of a widespread belief that the product has strong immune boosting qualities.
One of the biggest motivations among consumers in the United Arab Emirates to favour health and wellness products is to improve their digestive health. This can be seen in the shift towards free from lactose dairy and free from gluten baked goods.
2020 saw a stronger focus on healthy snacks among the population of the United Arab Emirates. With many people finding that they had many much more their time on their hands whilst trapped at home during the warranty meltdown, they developed a tendency to consume more snacks than would otherwise have been the case.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Naturally Healthy Packaged Food industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Naturally Healthy Packaged Food industry in United Arab Emirates, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.