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Organic beverages remained an underdeveloped and very niche area in Russia in 2020, mostly represented by small, imported brands of organic nectars. This is despite the fact that more widespread interest in health and wellness helped to drive sales in other categories in 2020, including naturally healthy hot drinks.
In 2020, Federal Law 280 “On Organic Products” entered into force. This introduced special labelling requirements for organic products.
Biotta AG retained its lead in organic beverages in 2020 despite recording only marginal value share growth. The player’s Biotta brand benefits from its popularity and wide distribution, not only in chains with premium products but also in modern grocery retailing.
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Overview: Discover the latest market trends and uncover sources of future market growth for the Organic Beverages industry in Russia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
The Organic Beverages in Russia market research report includes:
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This industry report originates from Passport, our Passport market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.