Executive Summary

Oct 2019
PROSPECTS
Pre-paid cards most dynamic within payment cards thanks to meal cards

Pre-paid cards saw the most dynamic growth within financial cards and payments in 2019. The number of pre-paid cards in circulation increased, and as a result, the transaction volume and value experienced very strong growth throughout the year.

Digitalisation of meal cards boosts open loop pre-paid cards

The strong growth in open loop cards in 2019 was shaped by the rapid pace of digitalisation of paper meal vouchers into electronic meal cards and the growing importance of mobile wallet payments. Based on estimated 2018 end of year data for electronic meal cards, about 400,000 meal cards were already in circulation, with the potential to reach 1.

Debit and credit card acceptance on public transport hampers growth

Closed loop pre-paid transportation cards are being challenged by the growing penetration of POS terminals on public transportation which enable payment by contactless debit and credit cards (Visa and Mastercard only). July 2019 saw the full launch of contactless payment terminals in Prague’s public transportation system, which is expected to divert a substantial proportion of fares to contactless cards, debit cards in particular.

COMPETITIVE LANDSCAPE
Competition revolves around the digitalisation of benefits and Apple Pay

2019 saw the continued expansion of electronic meal cards by the largest benefit card providers, such as Edenred, Sodexo Pass Ceska Republika and Up Ceska republika. Employers offer traditional paper meal vouchers or electronic meal cards mainly for tax optimisation.

Revolut fills the gap in general purpose reloadable cards

General purpose reloadable pre-paid cards are not very popular in the Czech Republic, especially after the new AML4 Anti Money Laundering Directive, which requires proof of cardholder identity for pre-paid cards with a monthly turnover limit above CZK6,250. However, with Revolut gaining more customers in the Czech Republic, there is some revival in this type of card.

Little benefit seen in open loop pre-paid cards, other than meal cards

Apart from issuers of employee benefit cards, open loop pre-paid card issuers do not have a strong position in financial cards in the Czech Republic. It is very easy to get a bank account with a free debit card, and due to the loss of anonymity in open loop pre-paid cards as a result of the Anti Money Laundering Directive, there is little advantage seen in having these cards.

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Pre-Paid Cards in the Czech Republic

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Overview

Discover the latest market trends and uncover sources of future market growth for the Pre-Paid Transactions industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pre-Paid Transactions industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Pre-Paid Transactions in Czech Republic market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Pre-Paid Transactions in Czech Republic?
  • What are the major operators and issuers in Czech Republic?
  • What is the current state and expected evolution of consumer payment preference?
  • What payment instrument offers the highest growth potential?
  • What strategies and positioning have consumer finance companies utilized to win in the market?
Why buy this report?
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  • Inform your marketing, brand, strategy and market development, sales and supply functions

Euromonitor’s industry reports, including Pre-Paid Transactions in Czech Republic, originate from our database within our Consumer Finance market share and market size database

Charge Cards in the Czech Republic - Category analysis

Charge Cards in the Czech Republic - Company Profile

HEADLINES

PROSPECTS

Charge cards dominated by commercial cards but remains a niche
Growth will be limited by changes in card conditions and aversion to card lending
Growth of personal charge cards unlikely as American Express has no partner

COMPETITIVE LANDSCAPE

CCS Ceska Spolecnost Pro Platebni Karty offers various benefits
Saturation leads to increasing competition for commercial clients
American Express has a limited presence as it has no partner in the country

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2014-2019
Table 2 Charge Cards Transactions 2014-2019
Table 3 Charge Cards in Circulation: % Growth 2014-2019
Table 4 Charge Cards Transactions: % Growth 2014-2019
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2014-2019
Table 6 Commercial Charge Cards Transactions 2014-2019
Table 7 Commercial Charge Cards in Circulation: % Growth 2014-2019
Table 8 Commercial Charge Cards Transactions: % Growth 2014-2019
Table 9 Charge Cards: Number of Cards by Issuer 2014-2018
Table 10 Charge Cards: Number of Cards by Operator 2014-2018
Table 11 Charge Cards Payment Transaction Value by Issuer 2014-2018
Table 12 Charge Cards Payment Transaction Value by Operator 2014-2018
Table 13 Commercial Charge Cards: Number of Cards by Issuer 2014-2018
Table 14 Commercial Charge Cards: Number of Cards by Operator 2014-2018
Table 15 Commercial Charge Cards Payment Transaction Value by Issuer 2014-2018
Table 16 Commercial Charge Cards Payment Transaction Value by Operator 2014-2018
Table 17 Forecast Charge Cards: Number of Cards in Circulation 2019-2024
Table 18 Forecast Charge Cards Transactions 2019-2024
Table 19 Forecast Charge Cards in Circulation: % Growth 2019-2024
Table 20 Forecast Charge Cards Transactions: % Growth 2019-2024
Table 21 Forecast Commercial Charge Cards: Number of Cards in Circulation 2019-2024
Table 22 Forecast Commercial Charge Cards Transactions 2019-2024
Table 23 Forecast Commercial Charge Cards in Circulation: % Growth 2019-2024
Table 24 Forecast Commercial Charge Cards Transactions: % Growth 2019-2024

Credit Cards in the Czech Republic - Category analysis

Credit Cards in the Czech Republic - Company Profile

HEADLINES

PROSPECTS

Decline in card numbers and value growth indicate higher spending per card
Cardholders become more responsible, making the most of interest-free periods
Debt aversion set to limit growth, but there remain opportunities

COMPETITIVE LANDSCAPE

Home Credit remains the leading issuer, providing the widest variety of credit cards
Few co-branded cards and no recent new launches

CATEGORY DATA

Table 25 Credit Cards: Number of Cards in Circulation 2014-2019
Table 26 Credit Cards Transactions 2014-2019
Table 27 Credit Cards in Circulation: % Growth 2014-2019
Table 28 Credit Cards Transactions: % Growth 2014-2019
Table 29 Commercial Credit Cards: Number of Cards in Circulation 2014-2019
Table 30 Commercial Credit Cards Transactions 2014-2019
Table 31 Commercial Credit Cards in Circulation: % Growth 2014-2019
Table 32 Commercial Credit Cards Transactions: % Growth 2014-2019
Table 33 Personal Credit Cards: Number of Cards in Circulation 2014-2019
Table 34 Personal Credit Cards Transactions 2014-2019
Table 35 Personal Credit Cards in Circulation: % Growth 2014-2019
Table 36 Personal Credit Cards Transactions: % Growth 2014-2019
Table 37 Credit Cards: Number of Cards by Issuer 2014-2018
Table 38 Credit Cards: Number of Cards by Operator 2014-2018
Table 39 Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 40 Credit Cards Payment Transaction Value by Operator 2014-2018
Table 41 Commercial Credit Cards: Number of Cards by Issuer 2014-2018
Table 42 Commercial Credit Cards: Number of Cards by Operator 2014-2018
Table 43 Commercial Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 44 Commercial Credit Cards Payment Transaction Value by Operator 2014-2018
Table 45 Personal Credit Cards: Number of Cards by Issuer 2014-2018
Table 46 Personal Credit Cards: Number of Cards by Operator 2014-2018
Table 47 Personal Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 48 Personal Credit Cards Payment Transaction Value by Operator 2014-2018
Table 49 Forecast Credit Cards: Number of Cards in Circulation 2019-2024
Table 50 Forecast Credit Cards Transactions 2019-2024
Table 51 Forecast Credit Cards in Circulation: % Growth 2019-2024
Table 52 Forecast Credit Cards Transactions: % Growth 2019-2024
Table 53 Forecast Commercial Credit Cards: Number of Cards in Circulation 2019-2024
Table 54 Forecast Commercial Credit Cards Transactions 2019-2024
Table 55 Forecast Commercial Credit Cards in Circulation: % Growth 2019-2024
Table 56 Forecast Commercial Credit Cards Transactions: % Growth 2019-2024
Table 57 Forecast Personal Credit Cards: Number of Cards in Circulation 2019-2024
Table 58 Forecast Personal Credit Cards Transactions 2019-2024
Table 59 Forecast Personal Credit Cards in Circulation: % Growth 2019-2024
Table 60 Forecast Personal Credit Cards Transactions: % Growth 2019-2024

Debit Cards in the Czech Republic - Category analysis

Debit Cards in the Czech Republic - Company Profile

HEADLINES

PROSPECTS

Contactless debit cards and income growth stimulate spending
Launch of Apple Pay in February 2019 boosts the opportunities for growth
Average spend per card continues growing, with a rising share of online payments

COMPETITIVE LANDSCAPE

Mastercard remains the leading operator of debit cards, ahead of Visa
Ceska Sporitelna remains the leading issuer by improving services
Mobile banking will affect debit cards over the forecast period

CATEGORY DATA

Table 61 Debit Cards: Number of Cards in Circulation 2014-2019
Table 62 Debit Cards Transactions 2014-2019
Table 63 Debit Cards in Circulation: % Growth 2014-2019
Table 64 Debit Cards Transactions: % Growth 2014-2019
Table 65 Debit Cards: Number of Cards by Issuer 2014-2018
Table 66 Debit Cards: Number of Cards by Operator 2014-2018
Table 67 Debit Cards Payment Transaction Value by Issuer 2014-2018
Table 68 Debit Cards Payment Transaction Value by Operator 2014-2018
Table 69 Forecast Debit Cards: Number of Cards in Circulation 2019-2024
Table 70 Forecast Debit Cards Transactions 2019-2024
Table 71 Forecast Debit Cards in Circulation: % Growth 2019-2024
Table 72 Forecast Debit Cards Transactions: % Growth 2019-2024

Pre-Paid Cards in the Czech Republic - Category analysis

Pre-Paid Cards in the Czech Republic - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards most dynamic within payment cards thanks to meal cards
Digitalisation of meal cards boosts open loop pre-paid cards
Debit and credit card acceptance on public transport hampers growth

COMPETITIVE LANDSCAPE

Competition revolves around the digitalisation of benefits and Apple Pay
Revolut fills the gap in general purpose reloadable cards
Little benefit seen in open loop pre-paid cards, other than meal cards

CATEGORY DATA

Table 73 Pre-paid Cards: Number of Cards in Circulation 2014-2019
Table 74 Pre-paid Cards Transactions 2014-2019
Table 75 Pre-paid Cards in Circulation: % Growth 2014-2019
Table 76 Pre-paid Cards Transactions: % Growth 2014-2019
Table 77 Closed Loop Pre-paid Cards Transactions 2014-2019
Table 78 Closed Loop Pre-paid Cards Transactions: % Growth 2014-2019
Table 79 Open Loop Pre-paid Cards Transactions 2014-2019
Table 80 Open Loop Pre-paid Cards Transactions: % Growth 2014-2019
Table 81 Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 82 Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 83 Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 84 Pre-paid Cards Transaction Value by Operator 2014-2018
Table 85 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 86 Closed Loop Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 87 Closed Loop Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 88 Closed Loop Pre-paid Cards Transaction Value by Operator 2014-2018
Table 89 Open Loop Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 90 Open Loop Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 91 Open Loop Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 92 Open Loop Pre-paid Cards Transaction Value by Operator 2014-2018
Table 93 Forecast Pre-paid Cards: Number of Cards in Circulation 2019-2024
Table 94 Forecast Pre-paid Cards Transactions 2019-2024
Table 95 Forecast Pre-paid Cards in Circulation: % Growth 2019-2024
Table 96 Forecast Pre-paid Cards Transactions: % Growth 2019-2024
Table 97 Forecast Closed Loop Pre-paid Cards Transactions 2019-2024
Table 98 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2019-2024
Table 99 Forecast Open Loop Pre-paid Cards Transactions 2019-2024
Table 100 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2019-2024

Store Cards in the Czech Republic - Category analysis

Store Cards in the Czech Republic - Company Profile

PROSPECTS

Financial Cards and Payments in the Czech Republic - Industry Overview

EXECUTIVE SUMMARY

Rising incomes and greater merchant card acceptance ensure continued growth
Apple Pay launches in the Czech Republic, affecting the payments space
Contactless technology strongly affects debit and pre-paid cards
The rise of fintechs and Apple Pay will affect the competitive environment
Debit and pre-paid cards expected to be boosted by funding for contactless terminals

MARKET INDICATORS

Table 101 Number of POS Terminals: Units 2014-2019
Table 102 Number of ATMs: Units 2014-2019
Table 103 Value Lost to Fraud 2014-2019
Table 104 Card Expenditure by Location 2019
Table 105 Financial Cards in Circulation by Type: % Number of Cards 2014-2019
Table 106 Domestic versus Foreign Spend 2019

MARKET DATA

Table 107 Financial Cards by Category: Number of Cards in Circulation 2014-2019
Table 108 Financial Cards by Category: Number of Accounts 2014-2019
Table 109 Financial Cards Transactions by Category: Value 2014-2019
Table 110 Financial Cards by Category: Number of Transactions 2014-2019
Table 111 Consumer Payments by Category: Value 2014-2019
Table 112 Consumer Payments by Category: Number of Transactions 2014-2019
Table 113 M-Commerce by Category: Value 2014-2019
Table 114 M-Commerce by Category: % Value Growth 2014-2019
Table 115 Financial Cards: Number of Cards by Issuer 2014-2018
Table 116 Financial Cards: Number of Cards by Operator 2014-2018
Table 117 Financial Cards: Card Payment Transactions Value by Operator 2014-2018
Table 118 Financial Cards: Card Payment Transactions Value by Issuer 2014-2018
Table 119 Forecast Financial Cards by Category: Number of Cards in Circulation 2019-2024
Table 120 Forecast Financial Cards by Category: Number of Accounts 2019-2024
Table 121 Forecast Financial Cards Transactions by Category: Value 2019-2024
Table 122 Forecast Financial Cards by Category: Number of Transactions 2019-2024
Table 123 Forecast Consumer Payments by Category: Value 2019-2024
Table 124 Forecast Consumer Payments by Category: Number of Transactions 2019-2024
Table 125 Forecast M-Commerce by Category: Value 2019-2024
Table 126 Forecast M-Commerce by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources