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Country Report

Pre-Paid Transactions in

Pre-Paid Cards in the US

21 pages, Oct 2017

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Banking on open opportunities

Open loop pre-paid cards in the US have traditionally served one of two purposes: as a means to reach the unbanked/underbanked American consumer and to replace government payments disbursed through cheques. However, as each of these transformations has gradually moved towards saturation, open loop pre-paid cards in the years to come are destined to fill new roles.

Closing in on loyalty

While closed loop pre-paid cards have performed extremely well to replace paper gift certificates, with value spend strongly increasing over the review period, the ability of issuers to more deeply engage consumers through broader marketing efforts has been limited. Many issuers of closed loop pre-paid gift cards do engage in loyalty programs; however, by the end of the review period, few had managed to combined the two.

Drafted regulations for overdraft protections

The Consumer Finance Protection Bureau (CFPB), the US regulatory agency with authority over payment cards, issued new rules on pre-paid cards in October 2016, which are set to take effect from April 2018. Among the rules is one controversial extension of overdraft protection regulations currently enacted on credit cards, which require issuers to check pre-paid card users’ credit worthiness in the event of an overdraft on their cards.

COMPETITIVE LANDSCAPE

Lucrative government contracts

Regardless of size, governments across the US, from federal to state to municipal, are leveraging pre-paid cards as a means to eliminate waste, fraud and accountability. Electronic benefits transfers (EBTs) of Supplemental Nutrition Assistance Program (SNAP), commonly referred to as food stamps, have been successfully implemented in all 50 states since 2004.

Pre-paid consolidation

In early 2017, Green Dot, a bank holding company and the largest US provider of reloadable open loop pre-paid cards, announced intentions to purchase UniRush, an issuer of reloadable pre-paid and corporate payroll cards, for USD147 million. Green Dot’s acquisition, which follows its 2015 acquisitions of AccountNow and Achieve Cards, showcases a draw down in the once booming pre-paid card issuer landscape.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Charge Cards in the US - Category analysis

Charge Cards in the US - Company Profile

HEADLINES

PROSPECTS

Challenging times for charge cards

Positive predictions amidst unstable environment

Charging less

COMPETITIVE LANDSCAPE

High fees cost American Express

The platinum appeal

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2012-2017
Table 2 Charge Cards Transactions 2012-2017
Table 3 Charge Cards in Circulation: % Growth 2012-2017
Table 4 Charge Cards Transactions: % Growth 2012-2017
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2012-2017
Table 6 Commercial Charge Cards Transactions 2012-2017
Table 7 Commercial Charge Cards in Circulation: % Growth 2012-2017
Table 8 Commercial Charge Cards Transactions: % Growth 2012-2017
Table 9 Personal Charge Cards: Number of Cards in Circulation 2012-2017
Table 10 Personal Charge Cards Transactions 2012-2017
Table 11 Personal Charge Cards in Circulation: % Growth 2012-2017
Table 12 Personal Charge Cards Transactions: % Growth 2012-2017
Table 13 Charge Cards: Number of Cards by Issuer 2012-2016
Table 14 Charge Cards: Number of Cards by Operator 2012-2016
Table 15 Charge Cards Payment Transaction Value by Issuer 2012-2016
Table 16 Charge Cards Payment Transaction Value by Operator 2012-2016
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2012-2016
Table 18 Commercial Charge Cards: Number of Cards by Operator 2012-2016
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2012-2016
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2012-2016
Table 21 Personal Charge Cards: Number of Cards by Issuer 2012-2016
Table 22 Personal Charge Cards: Number of Cards by Operator 2012-2016
Table 23 Personal Charge Cards Transaction Value by Issuer 2012-2016
Table 24 Personal Charge Cards Transaction Value by Operator 2012-2016
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2017-2022
Table 26 Forecast Charge Cards Transactions 2017-2022
Table 27 Forecast Charge Cards in Circulation: % Growth 2017-2022
Table 28 Forecast Charge Cards Transactions: % Growth 2017-2022
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2017-2022
Table 30 Forecast Commercial Charge Cards Transactions 2017-2022
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2017-2022
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2017-2022
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2017-2022
Table 34 Forecast Personal Charge Cards Transactions 2017-2022
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2017-2022
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2017-2022

Credit Cards in the US - Category analysis

Credit Cards in the US - Company Profile

HEADLINES

PROSPECTS

Small purchases now welcome

Metal is the new plastic

Personally, it just is not in the cards

COMPETITIVE LANDSCAPE

JP Morgan upsets card payments landscape

Competitors rally to head off latest super-premium launch

Costco cuts costs, contracting Citigroup

CATEGORY DATA

Table 37 Credit Cards: Number of Cards in Circulation 2012-2017
Table 38 Credit Cards Transactions 2012-2017
Table 39 Credit Cards in Circulation: % Growth 2012-2017
Table 40 Credit Cards Transactions: % Growth 2012-2017
Table 41 Commercial Credit Cards: Number of Cards in Circulation 2012-2017
Table 42 Commercial Credit Cards Transactions 2012-2017
Table 43 Commercial Credit Cards in Circulation: % Growth 2012-2017
Table 44 Commercial Credit Cards Transactions: % Growth 2012-2017
Table 45 Personal Credit Cards: Number of Cards in Circulation 2012-2017
Table 46 Personal Credit Cards Transactions 2012-2017
Table 47 Personal Credit Cards in Circulation: % Growth 2012-2017
Table 48 Personal Credit Cards Transactions: % Growth 2012-2017
Table 49 Credit Cards: Number of Cards by Issuer 2012-2016
Table 50 Credit Cards: Number of Cards by Operator 2012-2016
Table 51 Credit Cards Payment Transaction Value by Issuer 2012-2016
Table 52 Credit Cards Payment Transaction Value by Operator 2012-2016
Table 53 Commercial Credit Cards: Number of Cards by Issuer 2012-2016
Table 54 Commercial Credit Cards: Number of Cards by Operator 2012-2016
Table 55 Commercial Credit Cards Payment Transaction Value by Issuer 2012-2016
Table 56 Commercial Credit Cards Payment Transaction Value by Operator 2012-2016
Table 57 Personal Credit Cards: Number of Cards by Issuer 2012-2016
Table 58 Personal Credit Cards: Number of Cards by Operator 2012-2016
Table 59 Personal Credit Cards Payment Transaction Value by Issuer 2012-2016
Table 60 Personal Credit Cards Payment Transaction Value by Operator 2012-2016
Table 61 Forecast Credit Cards: Number of Cards in Circulation 2017-2022
Table 62 Forecast Credit Cards Transactions 2017-2022
Table 63 Forecast Credit Cards in Circulation: % Growth 2017-2022
Table 64 Forecast Credit Cards Transactions: % Growth 2017-2022
Table 65 Forecast Commercial Credit Cards: Number of Cards in Circulation 2017-2022
Table 66 Forecast Commercial Credit Cards Transactions 2017-2022
Table 67 Forecast Commercial Credit Cards Transactions: % Growth 2017-2022
Table 68 Forecast Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 69 Forecast Personal Credit Cards Transactions 2017-2022
Table 70 Forecast Personal Credit Cards in Circulation: % Growth 2017-2022
Table 71 Forecast Personal Credit Cards Transactions: % Growth 2017-2022

Debit Cards in the US - Category analysis

Debit Cards in the US - Company Profile

HEADLINES

PROSPECTS

Debit’s peace of mind appreciated by consumers

Support for small retailers

Bonuses for current account users

COMPETITIVE LANDSCAPE

Despite negative press, Wells Fargo retains lead

Peer-to-peer: A positive or negative factor in payments?

CATEGORY DATA

Table 72 Debit Cards: Number of Cards in Circulation 2012-2017
Table 73 Debit Cards Transactions 2012-2017
Table 74 Debit Cards in Circulation: % Growth 2012-2017
Table 75 Debit Cards Transactions: % Growth 2012-2017
Table 76 Debit Cards: Number of Cards by Issuer 2012-2016
Table 77 Debit Cards: Number of Cards by Operator 2012-2016
Table 78 Debit Cards Payment Transaction Value by Issuer 2012-2016
Table 79 Debit Cards Payment Transaction Value by Operator 2012-2016
Table 80 Forecast Debit Cards: Number of Cards in Circulation 2017-2022
Table 81 Forecast Debit Cards Transactions 2017-2022
Table 82 Forecast Debit Cards in Circulation: % Growth 2017-2022
Table 83 Forecast Debit Cards Transactions: % Growth 2017-2022

Pre-Paid Cards in the US - Category analysis

Pre-Paid Cards in the US - Company Profile

HEADLINES

PROSPECTS

Banking on open opportunities

Closing in on loyalty

Drafted regulations for overdraft protections

COMPETITIVE LANDSCAPE

Lucrative government contracts

Pre-paid consolidation

CATEGORY DATA

Table 84 Pre-paid Cards: Number of Cards in Circulation 2012-2017
Table 85 Pre-paid Cards Transactions 2012-2017
Table 86 Pre-paid Cards in Circulation: % Growth 2012-2017
Table 87 Pre-paid Cards Transactions: % Growth 2012-2017
Table 88 Closed Loop Pre-paid Cards Transactions 2012-2017
Table 89 Closed Loop Pre-paid Cards Transactions: % Growth 2012-2017
Table 90 Open Loop Pre-paid Cards Transactions 2012-2017
Table 91 Open Loop Pre-paid Cards Transactions: % Growth 2012-2017
Table 92 Pre-paid Cards: Number of Cards by Operator 2012-2016
Table 93 Pre-paid Cards Transaction Value by Operator 2012-2016
Table 94 Open Loop Pre-paid Cards: Number of Cards by Operator 2012-2016
Table 95 Open Loop Pre-paid Cards Transaction Value by Operator 2012-2016
Table 96 Forecast Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 97 Forecast Pre-paid Cards Transactions 2017-2022
Table 98 Forecast Pre-paid Cards in Circulation: % Growth 2017-2022
Table 99 Forecast Pre-paid Cards Transactions: % Growth 2017-2022
Table 100 Forecast Closed Loop Pre-paid Cards Transactions 2017-2022
Table 101 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 102 Forecast Open Loop Pre-paid Cards Transactions 2017-2022
Table 103 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2017-2022

Store Cards in the US - Category analysis

Store Cards in the US - Company Profile

HEADLINES

PROSPECTS

Equifax breach could hamper store card account growth

Loyalty and rewards also important strategies for store cards

Co-branding becoming increasingly common tactic

COMPETITIVE LANDSCAPE

Synchrony continues to lead card issuers

Technology helps give card issuers an edge

CATEGORY DATA

Table 104 Store Cards: Number of Cards in Circulation 2012-2017
Table 105 Store Cards Transactions 2012-2017
Table 106 Store Cards in Circulation: % Growth 2012-2017
Table 107 Store Cards Transactions: % Growth 2012-2017
Table 108 Store Cards: Number of Cards by Issuer 2012-2016
Table 109 Store Cards: Payment Transaction Value by Issuer 2012-2016
Table 110 Forecast Store Cards: Number of Cards in Circulation 2017-2022
Table 111 Forecast Store Cards Transactions 2017-2022
Table 112 Forecast Store Cards in Circulation: % Growth 2017-2022
Table 113 Forecast Store Cards Transactions: % Growth 2017-2022

Financial Cards and Payments in the US - Industry Overview

EXECUTIVE SUMMARY

Cash loses favour to cards

Cost-conscious retailer asserts influence

Rewarding payments

“Fintech” both complements and threatens financial cards

Financial cards will be preferred future payment method

MARKET INDICATORS

Table 114 Number of POS Terminals: Units 2012-2017
Table 115 Number of ATMs: Units 2012-2017
Table 116 Value Lost to Fraud 2012-2017
Table 117 Card Expenditure by Location 2017
Table 118 Financial Cards in Circulation by Type: % Number of Cards 2012-2017
Table 119 Domestic versus Foreign Spend 2017

MARKET DATA

Table 120 Financial Cards by Category: Number of Cards in Circulation 2012-2017
Table 121 Financial Cards by Category: Number of Accounts 2012-2017
Table 122 Financial Cards Transactions by Category: Value 2012-2017
Table 123 Financial Cards by Category: Number of Transactions 2012-2017
Table 124 Consumer Payments by Category: Value 2012-2017
Table 125 Consumer Payments by Category: Number of Transactions 2012-2017
Table 126 M-Commerce by Category: Value 2013-2017
Table 127 M-Commerce by Category: % Value Growth 2013-2017
Table 128 Financial Cards: Number of Cards by Issuer 2012-2016
Table 129 Financial Cards: Number of Cards by Operator 2012-2016
Table 130 Financial Cards: Card Payment Transactions Value by Operator 2012-2016
Table 131 Financial Cards: Card Payment Transactions Value by Issuer 2012-2016
Table 132 Forecast Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 133 Forecast Financial Cards by Category: Number of Accounts 2017-2022
Table 134 Forecast Financial Cards Transactions by Category: Value 2017-2022
Table 135 Forecast Financial Cards by Category: Number of Transactions 2017-2022
Table 136 Forecast Consumer Payments by Category: Value 2017-2022
Table 137 Forecast Consumer Payments by Category: Number of Transactions 2017-2022
Table 138 Forecast M-Commerce by Category: Value 2017-2022
Table 139 Forecast M-Commerce by Category: % Value Growth 2017-2022

Megatrends

Country Report

Pre-Paid Cards in the US

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Banking on open opportunities

Closing in on loyalty

Drafted regulations for overdraft protections

COMPETITIVE LANDSCAPE

Lucrative government contracts

Pre-paid consolidation

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Charge Cards in the US - Category analysis

Charge Cards in the US - Company Profile

HEADLINES

PROSPECTS

Challenging times for charge cards

Positive predictions amidst unstable environment

Charging less

COMPETITIVE LANDSCAPE

High fees cost American Express

The platinum appeal

CATEGORY DATA

Credit Cards in the US - Category analysis

Credit Cards in the US - Company Profile

HEADLINES

PROSPECTS

Small purchases now welcome

Metal is the new plastic

Personally, it just is not in the cards

COMPETITIVE LANDSCAPE

JP Morgan upsets card payments landscape

Competitors rally to head off latest super-premium launch

Costco cuts costs, contracting Citigroup

CATEGORY DATA

Debit Cards in the US - Category analysis

Debit Cards in the US - Company Profile

HEADLINES

PROSPECTS

Debit’s peace of mind appreciated by consumers

Support for small retailers

Bonuses for current account users

COMPETITIVE LANDSCAPE

Despite negative press, Wells Fargo retains lead

Peer-to-peer: A positive or negative factor in payments?

CATEGORY DATA

Pre-Paid Cards in the US - Category analysis

Pre-Paid Cards in the US - Company Profile

HEADLINES

PROSPECTS

Banking on open opportunities

Closing in on loyalty

Drafted regulations for overdraft protections

COMPETITIVE LANDSCAPE

Lucrative government contracts

Pre-paid consolidation

CATEGORY DATA

Store Cards in the US - Category analysis

Store Cards in the US - Company Profile

HEADLINES

PROSPECTS

Equifax breach could hamper store card account growth

Loyalty and rewards also important strategies for store cards

Co-branding becoming increasingly common tactic

COMPETITIVE LANDSCAPE

Synchrony continues to lead card issuers

Technology helps give card issuers an edge

CATEGORY DATA

Financial Cards and Payments in the US - Industry Overview

EXECUTIVE SUMMARY

Cash loses favour to cards

Cost-conscious retailer asserts influence

Rewarding payments

“Fintech” both complements and threatens financial cards

Financial cards will be preferred future payment method