Chinese consumers have always placed significant importance on digestive health, resulting in the high penetration rate of digestive remedies. Various categories, including antiflatulents and antacids, have been seamlessly integrated into consumers’ daily lives, evolving into household essentials.
Laxatives, which are typically available in topical forms, can often lead to discomfort when used, and their immediate effects have raised concerns amongst Chinese consumers regarding their irritative nature and potential for dependency. Over recent years, a notable trend has emerged, marked by the growing popularity of probiotics and specific dietary supplements.
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Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See All of Our DefinitionsThis report originates from Passport, our Digestive Remedies research and analysis database.
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