The return to pre-pandemic lifestyles and daily routines that has defined post-pandemic era in the Philippines is expected to continue supporting demand for eye care products over the forecast period, with the increasing amount of screen time in the daily lives of local consumers set to prove crucial. Furthermore, it appears that remote working, for at least part of the time, is here to stay and this has been one of the most interesting outcomes of the COVID-19 pandemic: that many employers and employees alike have discovered that working from home for at least part of the time offers numerous advantages for all parties concerned.
The general trend towards a preventative approach to medicine healthcare that currently prevails in the Philippines is expected to have a huge influence over eye care during the forecast period. Indeed, products in the category are increasingly likely to be marketed as preventative medicines to be used in much the same way as toothpaste to promote good overall eye health as brand owners look to expand and increase the usage of these products.
While recent years have seen the Philippines take huge strides in the country’s efforts to street improve living standards for the majority of its population there remains considerable work done to eradicate various preventable illnesses that continue to plague the country’s less affluent communities. In particular, the prevalence of blepharitis, styes and conjunctivitis remains quite high among poor communities, where sanitation may be less than optimal and this raises the prospect that these conditions could be treated with OTC eye care products.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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