Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
High inflation exerted significant pressure on consumer spending, negatively impacting soft drinks in 2023. Many consumers were forced to curtail their spending on non-essential items, leading to a decline in soft drink consumption. Strong product…