Sports Drinks

Market research on the sports drinks industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
LEARN MORE
Strategy Briefing

Strategy Briefing

Spotlight on Sugar: Unwanted Attention for the Food and Drink Industry

May 2018

Moving on from the “war on sugar” to more action on and reduction of sugar – this spotlight explores where we stand today. Is sugar still as significant as it was in 2015? What types of sugar matter most and why? As research in these areas continues,...

US$1,325
Add to cart View details
Strategy Briefing

Strategy Briefing

The Problem of Impulse & E-commerce in Soft Drinks

Apr 2018

While the growth of grocery internet retailing is a major long-term opportunity for soft drinks, it is not without serious challenges in terms of driving (or simply sustaining) impulse beverage occasions. This spotlight report explores how ...

US$1,325
Add to cart View details
Country Report

Country Report

Sports Drinks in New Zealand

Apr 2018

Sports drinks continued to be threatened by other categories which are perceived as healthier and lighter in terms of sugar content. Functional bottled water and reduced sugar energy drinks saw growth, for instance, to the detriment of sports drinks....

US$990
Add to cart View details
Strategy Briefing

Strategy Briefing

Will UK Soft Drinks Lose its Fizz with Brexit?

Apr 2018

In 2017, the UK soft drinks market grew by 1.5% in total volume terms despite the weaker performance of carbonates and juices. While these traditional soft drinks categories are becoming less popular among Britons due to increasing health concerns, ...

US$1,325
Add to cart View details
Country Report

Country Report

Sports Drinks in Japan

Apr 2018

Sales of sports drinks continued to decline in 2017. Consumers have a fixed belief that sports drinks are for only sports occasions or hydration purposes. This fixed image has limited the consumer base for sports drinks, and these products continued ...

US$990
Add to cart View details
Strategy Briefing

Strategy Briefing

Soft Drinks Global Industry Overview

Mar 2018

This report examines the outlook for the global soft drinks industry over the next five years. Recent performance and growth prospects are considered by category and region, including analysis of top performing companies and brands. This briefing ...

US$1,325
Add to cart View details
Country Report

Country Report

Sports Drinks in Chile

Mar 2018

The novelty appeal of sports drinks will start to wane during the forecast period; sales growth will start to slow when compared to the remarkable review period performance....

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Kenya

Mar 2018

There were no measurable sales of sports drinks in Kenya in 2017. The category is not expected to emerge in the country over the forecast period....

US$990
Add to cart View details
Strategy Briefing

Strategy Briefing

Growth Opportunities in Soft Drinks: Southeast Asia

Mar 2018

In 2017 soft drinks players in Southeast Asia observed volume decline attributed to weak consumer sentiment and growing health consciousness. Besides exploring the performance of key soft drinks categories, this spotlight briefing examines the launch...

US$570
Add to cart View details
Country Report

Country Report

Sports Drinks in Bolivia

Mar 2018

Rising consumer health awareness and interest in sport and exercise continued to support the growth of sports drinks in 2017. Sports drinks are particularly popular due to their functional properties, for example helping to rehydrate the body, with a...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Dominican Republic

Mar 2018

Sports drinks saw another year of growth in the Dominican Republic in 2017, fuelled by the ongoing health trend. With larger numbers of consumers seeking healthier lifestyles and incorporating fitness activities into their regular routines, many are ...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Guatemala

Mar 2018

In 2017, Embotelladora Centroamericana launched the first low calorie sports drink under its brand G2 from Gatorade. A 20fl oz bottle only has 50 calories; less than half the sugar and calories contained in traditional Gatorade. The product was ...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Costa Rica

Mar 2018

Sports drinks kept growing at a stable pace over 2016-2017, mainly driven by the rising popularity of adopting a healthier lifestyle and practicing sport amongst younger consumers, who are usually unconcerned about ingesting added-sugar drinks on a ...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Poland

Mar 2018

Poles are increasingly focused on health issues. A strong example of this is the attention they give to sport and disciplines such as jogging, strength training and dance. The most important factor when engaging in beneficial physical activity is ...

US$990
Add to cart View details
Strategy Briefing

Strategy Briefing

Soft Drinks in Latin America Enter a New Era

Mar 2018

The soft drinks market in Latin America is undergoing a major shift. Changing market conditions are damaging the growth prospects of sugary beverages, especially carbonates, which have long been the focus of the category in the region. Meanwhile, ...

US$1,325
Add to cart View details
Country Report

Country Report

Sports Drinks in India

Mar 2018

Sports drinks is a relatively new category in India and awareness is gradually increasing. Sports drinks witnessed double-digit growth in volume and value terms in 2017. Sports drinks contain vital minerals and vitamins needed for the human body. ...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Uruguay

Mar 2018

Consumer awareness of health and wellness issues increased over the review period, resulting in a shift in consumer behaviour, which, in turn, led to an increase in both off-trade value and volume sales of sports drinks. The target audience of sports...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Venezuela

Mar 2018

Sports drinks registered a two-digit volume decline in 2017 for the fifth year in a row. Although not as large as the fall observed in 2016, product shortages and demand constraints continue to be the main factors behind the adverse performance of ...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Lithuania

Mar 2018

The growing health and wellness trend had a significant impact on almost all categories of soft drinks in Lithuania in 2017. Sports drinks enjoyed the benefits of this trend and demonstrated good off-trade value and volume growth during the year. ...

US$990
Add to cart View details
Country Report

Country Report

Sports Drinks in Bulgaria

Mar 2018

The sports and fitness culture is notably growing, especially in the bigger cities of Bulgaria. The Increasingly busy lifestyles are pushing urban citizens to practice sport for stress relief and weight management. The positioning of sports drinks as...

US$990
Add to cart View details

Market Research Solutions

Our Passport market research database provides market context, competitor insight and future trends analysis to help you make clear, confident decisions.

Learn More