Consumer Health

Market research on the consumer health industry. Our reports feat...

Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.

 
Strategy Briefing

M&A in Consumer Health in an Era of Uncertainty: Evaluating 2022 and Beyond

Jul 2022

In 2021, mergers and acquisitions in consumer health roared back, as economies opened up and consumer sentiment rode high from widespread vaccine access and unprecedented fiscal stimulus, to see its highest gains in years. However, the boom in M&A in…

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Strategy Briefing

Voice of the Industry: Consumer Health

Aug 2021

In the Voice of the Industry Survey series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the consumer health industry, drawing on the Voice of the Industry: Consumer Health Survey.

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Strategy Briefing

Consumer Health: Quarterly Statement Q2 2021

Jun 2021

Expectations for the global consumer health industry have improved slightly for Q2 2021. Improved macroeconomic forecasts due to widening vaccination rates in markets such as the US will benefit consumer health, especially as consumers emerge from…

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Strategy Briefing

Preventative Health in Western Europe In Consumer Health, Packaged Food and Beverages

Mar 2021

In Western Europe, the preventative health trend was accelerated by consumers’ rising health concerns due to the 2020 global pandemic. This resulted in several product launches positioned under the immune boost and/or wellbeing umbrellas. This report…

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Strategy Briefing

From Portfolio Rationalisation to A Flurry of Spending: M&A in Consumer Health in 2021 and Beyond

Jun 2021

Amid the uncertainty of COVID-19 in 2020, consumer health companies scaled back on mergers and acquisitions, instead focusing on portfolio rationalisation and cost cutting. In 2021, the industry is expecting a strong bounce back to historic rates of…

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Strategy Briefing

China’s 100 Days of Action and its Effects on Consumer Health Marketplace

Jun 2020

Direct selling has been a dominant channel for vitamins and dietary supplements in China, but due to consumer complaints and claims of exaggerated advertising, the Chinese government carried out the so-called “100 Days of Action” in January 2019,…

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Strategy Briefing

Top E-Commerce Trends Shaping Eye Health

Aug 2023

The COVID-19 pandemic brought consumers online more than ever before, and, as a result, retailers have ramped up their efforts to appeal to consumers. Nevertheless, e-commerce growth has slowed from high double digits in 2020 to single-digit growth.…

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Strategy Briefing

Spotlight on Asia Health and Beauty Consumers

Apr 2024

In Asia Pacific, key factors of digitalisation, industry upgrades, and demographic shifts are collectively reshaping the landscape and consumer behaviours. This report explores the motivations, preferences and purchasing patterns of health and beauty…

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Strategy Briefing

Democratising Personalisation in Health and Beauty

Jul 2021

Interest in personalised approaches to health and beauty has surged since COVID-19, as improvements in technology have been met by a more accepting public focused on health outcomes and demanding products that fit their unique goals. Personalisation…

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Strategy Briefing

Exploring Women’s Health: Breaking Taboos in Menopause

Feb 2021

The menopausal consumer acts as an untapped market for many health and beauty businesses as these consumers are increasingly looking to treat their symptoms holistically. Both internal and external treatments begin to thrive with opportunity in…

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