Bottled Water

Market research on the bottled water industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Country Report

Country Report

Bottled Water in Egypt

Apr 2021

On-trade sales of bottled water plummeted in 2020, as consumer foodservice outlets were forced to close their doors to customers for long periods of 2020 in an effort to curb the spread of the COVID-19 virus in Egypt. COVID-19 had a minimal impact on...

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Company Profile

Company Profile

Danone, Groupe in Soft Drinks

Apr 2021

Danone is the eighth biggest soft drinks company globally, with a historical focus on bottled water. Although it suffered impacts from COVID-19 in 2020, the company continued to diversify its portfolio in RTD tea, RTD coffee and juice. It also ...

US$570
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Country Report

Country Report

Bottled Water in Morocco

Feb 2021

2020 saw bottled water buck the generally negative sales trends seen across most categories of soft drinks in Morocco as off-trade sales increased substantially over the course of the year. The key driver of the category’s excellent performance ...

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Country Report

Country Report

Bottled Water in South Africa

Feb 2021

Some stockpiling of bottled water was noticed in South Africa in spring 2020 at the start of the initial lockdown. However, there were few issues in terms of limited stock and these were addressed quickly so did not positively impact volume sales. ...

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Country Report

Country Report

Bottled Water in the United Arab Emirates

Feb 2021

The lockdown led to an increase in demand for bottled water in the early stages of the lockdown in March whilst consumers were stockpiling essential food and beverages. As the weeks went on and consumers felt reassured about product availability, ...

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Country Report

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Bottled Water in Tunisia

Feb 2021

Bottled water posted positive sales growth in 2020, although growth rates slowed down in comparison with 2019. The main reasons for the category’s positive performance during the year were the warm weather that prevailed during summer and the ...

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Country Report

Country Report

Bottled Water in Australia

Feb 2021

Although COVID-19 resulted in a temporary short spike in sales during the peak of the pandemic due to the panic buying generated, bottled water, mainly composed of still bottled water, remained in decline in 2020. COVID-19 resulted in increased ...

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Country Report

Country Report

Bottled Water in North Macedonia

Jan 2021

Bottled water will perform well in response to the pandemic as volume and current sales rise noticeably in 2020 overall. Due to the lockdown that was implemented in the country in March, consumption opportunities in the home have increased which has ...

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Country Report

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Bottled Water in Ukraine

Jan 2021

Although it performed better than other categories such as juice, bottled water saw a decrease in both on- and off-trade volume sales in 2020 as result of COVID-19’s impact on consumer behaviour. One of the main impacts of the pandemic on the bottled...

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Country Report

Country Report

Bottled Water in Georgia

Jan 2021

2020 saw a significant growth in average unit prices for bottled water. This was caused by the devaluation of the Georgian Lari. Although the waters used by local brands are sourced in Georgia, much of the equipment used in their production is ...

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Bottled Water in Israel

Jan 2021

The COVID-19 pandemic will result in the category recording increased off-trade volume growth in 2020, due to increased home consumption and stockpiling. Though many consumers own water filter machines at home, many do not and therefore rely on ...

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Country Report

Country Report

Bottled Water in Croatia

Jan 2021

Despite the decline in both on- and off-trade volume sales, bottled water generally fared better than other soft drinks in 2020. The new special tax introduced on sugary non-alcoholic drinks did not include bottled water, except for bottled water ...

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Country Report

Country Report

Bottled Water in Austria

Jan 2021

Bottled water is the area within soft drinks that is set to record the highest uplift in off-trade growth in 2020, having seen sales rise during lockdown periods. This was due to stockpiling behaviour noted in Austria, with consumers stockpiling ...

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Country Report

Country Report

Bottled Water in Denmark

Jan 2021

2022 saw per capita sales of bottled water remain high in Denmark as the COVID-19 pandemic had little overall impact on sales in a category in which demand remains highly inelastic. Danes buy a significant amount of bottled water per year and while ...

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Bottled Water in Uzbekistan

Jan 2021

2020 recorded a decline in off-trade current value and volume sales in bottled water following the implementation of national lockdown measures in Uzbekistan in order to curb the spread of COVID-19 in the country. The decline in sales was most ...

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Bottled Water in Estonia

Jan 2021

On-trade sales of bottled water declined drastically in 2020 as foodservice outlets closed and Estonia grappled with the COVID-19 pandemic. Moreover, bottled water is often consumed during or after sporting activities in Estonia and widespread ...

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Bottled Water in Serbia

Jan 2021

Bottled water was the only area in soft drinks in Serbia that was positively impacted by stockpiling behaviour during COVID-19 in 2020. At the beginning of the pandemic, some consumers feared that there might even be water shortages. However, others ...

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Bottled Water in Latvia

Jan 2021

After seeing years of steady growth, bottled water is expected to see declining volume sales in most product areas in 2020 overall. As it is common for many Latvians to consume tap water, this has become more popular during the pandemic for two ...

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Bottled Water in Lithuania

Jan 2021

Prior to the emergence of the pandemic, the largest volume category of bottled water within Lithuanian soft drinks had been experiencing solid demand for several years, linked to the health and wellness trend, as consumers increasingly turned away ...

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Country Report

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Bottled Water in Bosnia and Herzegovina

Jan 2021

Bottled water will perform well in response to the pandemic as volume sales rise notably in 2020 overall. The health and wellness trend has been benefiting bottled water in recent years as many consumers have been migrating from other products areas ...

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