Bottled Water

Market research on the bottled water industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Country Report

Bottled Water in New Zealand

Jun 2019

The continued development of flavoured bottled water was evident at the end of the review period, as the water policy at schools continued to take effect. Manufacturers looked at ways to make water interesting, in particular carbonated flavoured ...

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Bottled Water in India

Apr 2019

Bottled water has witnessed significant volume and value growth in India, as consumers increasingly look for clean and pure water. Additionally, millennials do not stay in a place for long time and prefer consuming bottled water rather than ...

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Bottled Water in Australia

Mar 2019

Consumers continue to turn away from sugar-laden drinks, such as carbonates, towards healthier alternatives, such as bottled water. Consumers are shifting to flavoured bottled water due to their search for flavoursome beverage products. This is seen ...

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Bottled Water in Pakistan

Mar 2019

The demand for bottled water has surged due to rapid rural-to-urban migration, the higher disposable incomes of an expanding middle class, concerns over the contamination and pollution of drinking water and depleted ground water resources. In ...

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Bottled Water in Tunisia

Mar 2019

Bottled water is expected to witness a healthy increase in volume and value terms over the forecast period. In general, consumers are buying bottled water more frequently than before, and per capita consumption of bottled water is thus increasing. ...

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Bottled Water in Azerbaijan

Mar 2019

During the review period, publicity about the hazards of using tap water continued to grow, resulting in higher sales of water in large containers, such as 3-, 5- or 10-litre PET bottles, to households. Being conscious about the quality of tap water,...

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Bottled Water in Kazakhstan

Mar 2019

Many regions In Kazakhstan continue to suffer from low quality tap water. This fact continued to push consumers towards purchasing bottled water in 2018. According to sources, only 75% of the local population has access to a water supply system in ...

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Bottled Water in Belarus

Mar 2019

In 2018, bottled water in Belarus recorded solid single-digit volume growth thanks to increasing consumption among more health-conscious consumers. The main drivers of growth were still spring bottled water and flavoured bottled water. Still spring ...

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Bottled Water in Egypt

Mar 2019

Bottled water is considered one of the essential products in every Egyptian household. This is mainly due to the fact that water treatment in Egypt is not very advanced, and tap water is considered not safe to drink. As such, Egyptians turn to ...

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Bottled Water in Lithuania

Mar 2019

After low off-trade volume growth for bottled water in 2017, sales rebounded due to an exceptionally warm spring and summer season in 2018. Bottled water started to increase in volume terms as early as May 2018. Sales were additionally boosted by ...

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Bottled Water in Cameroon

Mar 2019

Bottled water saw continued growth in 2018, with robust double-digit rises in both value and volume. Most of these sales were accounted for by the off-trade. Developments included a rise in flavoured variants from some key domestic players, like SABC...

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Bottled Water in Serbia

Mar 2019

The best-performing category of Serbian bottled water in 2018 was by a high margin functional bottled water. These products are only now reaching many consumers in the country and notably improved distribution and marketing in 2018 influenced the ...

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Bottled Water in Latvia

Mar 2019

The health and wellness trend remained an important driver of bottled water’s innovation and growth. Products helping consumers to healthily hydrate and live more productive lives are to remain in high demand and continue shaping the category. At the...

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Bottled Water in Nigeria

Mar 2019

The demand for bottled water continues to be driven by population growth, hot and dry weather conditions and a shortage in municipal water supplies. Sachets is set to remain a packaging type of choice, due to its affordability and widespread ...

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Bottled Water in Ecuador

Mar 2019

Consumers in all socioeconomic groups in Ecuador have become more aware of the dangers to health posed by a high sugar intake. It is now well-known that obesity, diabetes and other diseases are directly related to consuming too much sugar. As a ...

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Bottled Water in Guatemala

Mar 2019

Bottled water has stronger prevalence in urban areas of the country, such as Guatemala City, where disposable incomes are higher, and consumers are aware of the importance of consuming clean and filtered bottled water. Companies such as Fábrica de ...

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Bottled Water in Costa Rica

Mar 2019

Often considered one of the most generic soft drinks options, demand for bottled water continued to be given a boost by rising health awareness in relation to high sugar content beverages, which continued to increase its positive perception amongst ...

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Bottled Water in Uzbekistan

Mar 2019

Just 15 years ago, Uzbekistanis consumed barely any bottled water. This was largely down to a very small range of products and limited availability. Back then, carbonated bottled water was mainly available in grocery stores as producers believed that...

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Bottled Water in Saudi Arabia

Mar 2019

Many consumers in Saudi Arabia are starting to focus on drinking the recommended daily intake of water, due to increased health awareness in the country, especially with the harsh climate conditions in the country. Moreover, tap water in Saudi Arabia...

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Bottled Water in Kenya

Mar 2019

In the review period, Kenya Bureau of Standards (KEBS) released a cautionary statement in which it said that there were 157 water companies carrying out operations without licences, and the public were warned against consuming bottled water not ...

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