Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Sales of bottled water suffered heavy losses in retail volume terms in 2022 as a result of Russia's invasion of Ukraine, with a huge section of the population fleeing the country in search of safety. Nonetheless, bottled water saw a more modest…
Bottled water in Serbia experienced a volume sales recovery in 2023, driven by the return to pre-pandemic lifestyles, with consumers embracing on-the-go water consumption. Functional bottled water witnessed the fastest volume sales growth, attributed…
Functional bottled water registered by far the highest retail volume growth in 2023. A still small sales base and increasing demand drove the performance of functional bottled water at the end of the review period, while leaving room for further…
Despite a return to on-the-go consumption following the lifting of COVID-19 restrictions, off-trade volume sales of bottled water declined in 2023. Economic uncertainty is heavily impacting sales, while the outbreak of COVID-19 negatively impacted…
The bottled water category continues to grow in 2023, with demand patterns normalising after the fluctuations caused by the COVID-19 pandemic. On-trade volumes have surpassed pre-pandemic levels as this channel is back to operating normally…