Soft Drinks

Concentrates can be split between liquid and powder formulations. In liquid concentrates, the most often consumed format in Singapore is fruit-based cordials, while in powder concentrates the more common format consumed is sports drinks/hydration…

Unlike most other soft drinks in Pakistan in 2023, the performance was positive for concentrates, which registered healthy volume growth. Part of the reason for the healthy growth is that powder concentrates in particular are more affordable than…

Off-trade volume sales in concentrates are relatively stable, thanks to the baseline demand for liquid concentrates in households in Malaysia. Indeed, liquid concentrates are especially in demand with large families, as they are perceived to offer…

Concentrates is not a popular drink in Kazakhstan, with limited and stagnant value sales in 2023. Powder concentrates dominate and consumption is mainly supported by baby boomers who associate powder concentrates with communist times and in…

In 2023, liquid concentrates is set to see a decrease in off-trade volume and current value sales. This is mainly due to the decreased amount of time consumers having been spending at home in this year. Liquid concentrates saw a strong rise in…

Overall concentrates posted flat growth in off-trade channels in Indonesia in 2023. Sales of liquid concentrates saw minor growth in volume terms, with sales supported by local consumers travelling back to their hometowns for large family gatherings…

The demand for health-enhancing products is on a notable rise in India. Pioma Industries, a leading concentrates player with its brand Rasna, has acknowledged this trend and developed products tailored to meet general health and wellness preferences.…

In 2023, demand for concentrates in Hong Kong faced stagnation, primarily due to low demand and a lack of growth in the larger value segment of liquid concentrates. Despite the resumption of active lifestyles following the easing of COVID-19…

In 2022, liquid concentrates is set to see by far the strongest performance within concentrates, expected to see double-digit growth in off-trade current value terms and solid growth in volume terms. The main consumer group, millennials, has been…

In Azerbaijan, concentrates are not widely favoured and sales fell into decline in 2023. Elderly individuals are the primary consumers of powdered concentrates, which bring nostalgia as they take many back to earlier times, especially Kisel that is…

From rising disposable income levels and increasing taste sophistication, especially among young consumers, to the rapid expansion of local chained specialist coffee shops, Asia Pacific has seen a dynamic coffee shop environment, By analysing the…

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

Carbonates has seen slower growth in both on-trade and off-trade volume terms compared to 2022. This can be attributed to several factors such as elevated inflation, lower income levels, and increased health concerns and a growing focus on sport and…

Carbonates continue to enjoy strong double-digit growth in the off-trade underpinned by population growth, urbanization and the slowdown in unit price growth. The country‘s youthful demographic profile is one of the key drivers of overall demand.…

Despite continued inflationary pressures, carbonates registered healthy growth in volume terms in 2023, both in on-trade and off-trade channels. Besides an increase in consumer mobility, this was attributable to the sustained marketing and…

Regular carbonates registered a decline in off-trade volume sales in 2023, in contrast to their reduced sugar counterparts. Thais are becoming increasingly cautious about their sugar intake, given that excessive consumption has been linked wide range…

Carbonates in smaller pack sizes of 200-350ml gained ground in off- and on-trade channels in Taiwan in 2023. This was partly due to rising health-consciousness among the population, in that concerns about the sugar content of these soft drinks led…

Overall carbonates is set to see dynamic off-trade volume growth in 2023. However, concerns about the dangers of the overconsumption of sugar are driving consumers towards healthier variants. Increasing numbers of consumers are concerned about the…

On-trade volume sales of carbonates are set to record another year of growth in 2023, continuing to rebound after the decline seen in 2020, with growth being driven by reduced sugar carbonates. Meanwhile, off-trade volume growth of carbonates is…

With inflation even higher than in 2022, consumers felt the financial pinch and as a result, volume sales of carbonates fell in 2023. That being said, competition remained tight and players looked to compete with each other by introducing or even…