Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Sports drinks was historically a category which saw little innovation, and was neglected by consumers, who searched for hydration via coconut water, which is plentiful in Brazil, or water. However, since 2021 the category has seen surprisingly…
In soft drinks in Brazil, multifaceted evolution is underway. The landscape is shaped by a drive towards sustainability and logistical efficiency, as companies seek differentiation amidst the strong competition. Sustainability initiatives span water…
RTD tea in Brazil has been seeing the launch of innovative products that cater to ever-evolving consumer preferences. An example of this is Interfood Importação, which introduced Supernova Sweet Kombucha Pink Lemonade, which offers a sweeter and less…
Throughout the pandemic, a notable shift in Brazilian consumer behaviour steered individuals towards retail outlets situated closer to their homes. This shift had its roots in both the regional lockdown mandates, and the prevalent apprehension about…
El Niño hit Brazil and with its hotter temperatures and rain, and greening was able to spread at a faster rate than in previous years, impairing the quality and quantity of oranges produced in Brazil. Although this seems like an isolated event,…
The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…
The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…
This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…
This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…
This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…