Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Soft drinks in Uganda is experiencing consistent growth, with a projected increase in consumption of carbonates, juices, and energy drinks from 2023 to 2024. However, a notable development is the implementation of the Excise Duty Amendment Bill,…
Hopes for a quick economic recovery from the pandemic have been overshadowed by internal and external factors that have threatened household living standards. Depreciation and consequent high inflation have led to rising prices, especially those of…
While soft drinks in Kenya continued to develop positively in total volume sales terms in 2023, growth was weaker than in 2022. This was partly attributable to increasing maturity, but mainly due to the spike in inflation fuelled by the global…
Uruguay experienced a notable economic upturn of in the previous year but eventually faced a recession due to irregular and insufficient rainfall that evolved into a severe drought by the end of 2022. This prolonged crisis persisted until June 2023,…
Soft drinks in Indonesia saw positive growth overall in total volume terms in 2023, though failed to recover to pre-pandemic levels. Despite increased community mobility post-pandemic, purchasing power remained low, especially in the…
Soft drinks in Tunisia saw significant price hikes in 2023, primarily thanks to the broader economic crisis and inflationary pressure, leading to stifled demand and reduced volume sales. Certain categories, however, showed robust growth thanks to…
In 2023, soft drinks players adjusted their business and marketing strategies. This included launching smaller pack sizes, implementing marketing promotions and launching new budget brands. This was done in a bid to remain competitive amidst the…
Kuwait’s hot climate, fast pace of life and unpotable drinking water present strong opportunities for soft drinks players. However, the health and wellness trend, and particularly rising concern over the country’s rates of obesity and diabetes, have…
In 2023, soft drinks in Jordan has been performing well due to a substantial rise in tourist numbers, particularly overnight visitors. This surge has positively influenced foodservices sales, as consumers are increasingly dining out and utilising…
In 2023, local consumers remained cautious with their spending as they prepared to cope with economic uncertainty. Spending wisely meant that they prioritised essential products and limited their consumption of non-essentials. Off-trade volume sales…