Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
After experiencing significant off-trade and on-trade volume and current value growth in 2021 and 2022, sports drinks is set to continue to experience dynamic growth in 2023. The COVID-19 pandemic accelerated the health and wellness trend, which…
Sports drinks has been one of the most dynamic categories within soft drinks in Norway with sales posting strong growth in retail volume terms despite the economic pressures facing the country. Sales have benefited from the increased focus on the…
Sports drinks continues to show growth in 2023, driven by an increasing demand that aligns with the rising demand for functional beverages. Sports drinks are being perceived as an alternative to functional drinks, an area still underdeveloped in…
Sports events piled up towards the end of the review period, which was good news for sports drinks at first sight. The men’s FIFA World Cup for football in Qatar at the end of 2022 had a positive impact on the category, with France reaching the final…
Sports drinks in Spain is set to record a positive year in 2023. This was evidenced by the fact that Aquarius from Cía Servicios de Bebidas Refrescantes SL (Coca-Cola) – the category leader in Spain – reported strong growth in the first months of the…