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Learn moreDec 2020
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The demand for Asian speciality drinks has been stable in the off-trade channel during the Coronavirus (COVID-19) pandemic. In particular, the category has benefited from the shift to e-commerce in soft drinks.
Due to the ongoing pandemic, many consumers spent their summer holidays at home (“staycations”). While Germans usually travel, summer 2020 was a new experience for many consumers.
Thai Agri Foods Public Co Ltd (Foco brand) is expected to remain the only significant player in retail share terms over 2020 as a whole. However, the company is increasingly challenged by small players, which continue to emerge in the category.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Asian Speciality Drinks industry in Germany with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Asian Speciality Drinks industry in Germany, our research will save you time and money while empowering you to make informed, profitable decisions.
The Asian Speciality Drinks in Germany market research report includes:
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Why buy this report?
This industry report originates from Passport, our Soft Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.