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Country Report

China Flag Skin Care in China

| Pages: 40

Price: US$990

About this Report

Executive Summary

TRENDS

  • The economic downturn in China has resulted in a fall in consumer confidence, leading to a consumer reluctance to purchase more higher-priced skin care products. As such, skin care saw a slowdown in 2015, posting current value growth of 7%, down from 8% in 2014. Moreover, rapidly growing outbound travel gave consumers more opportunity to purchase these goods overseas, where multinational brands are often cheaper.

COMPETITIVE LANDSCAPE

  • L’Oréal China continued to lead skin care in 2015 with a value share of 10%. The company’s multi-brand strategy means that it is able to cater for the various needs of a wide range of consumers. It offers both mass and premium as well as dermocosmetic brands. Moreover, the company is also active in terms of new launches, seeking to address changing consumer needs.

PROSPECTS

  • Skin care is expected to register a healthy value CAGR of 8% at constant 2015 prices over the forecast period. Category growth will be driven by more specific demands from local consumers, for example for products with anti-dullness and complexion boosting properties. Unit prices are therefore expected to rise in many categories over the forecast period as consumers trade up to new and more advanced products.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Skin Care industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Skin Care industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Skin Care in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Skin Care in China?
  • What are the major brands in China?
  • In which facial care category are skin whitening benefits most pronounced?
  • How are sales of mass versus premium anti-agers evolving?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Skin Care in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Skin Care by Category: Value 2010-2015
  • Table 2 Sales of Skin Care by Category: % Value Growth 2010-2015
  • Table 3 Sales of Skin Care by Premium vs Mass: % Value 2010-2015
  • Table 4 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2011-2015
  • Table 5 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2011-2015
  • Table 6 Sales of Facial Moisturisers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2011-2015
  • Table 7 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2011-2015
  • Table 8 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2011-2015
  • Table 9 NBO Company Shares of Skin Care: % Value 2011-2015
  • Table 10 LBN Brand Shares of Skin Care: % Value 2012-2015
  • Table 11 LBN Brand Shares of Facial Moisturisers: % Value 2012-2015
  • Table 12 LBN Brand Shares of Anti-agers: % Value 2012-2015
  • Table 13 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2012-2015
  • Table 14 LBN Brand Shares of General Purpose Body Care: % Value 2012-2015
  • Table 15 LBN Brand Shares of Premium Skin Care: % Value 2012-2015
  • Table 16 Forecast Sales of Skin Care by Category: Value 2015-2020
  • Table 17 Forecast Sales of Skin Care by Category: % Value Growth 2015-2020
  • Table 18 Forecast Sales of Skin Care by Premium vs Mass: % Value 2015-2020

Skin Care in China - Company Profiles

Hangzhou Mary Kay Cosmetics Co in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hangzhou Mary Kay Cosmetics Co: Key Facts

COMPETITIVE POSITIONING

  • Summary 2 Hangzhou Mary Kay Cosmetics Co: Competitive Position 2015

L'Oréal China in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 L'Oréal China: Key Facts

COMPETITIVE POSITIONING

  • Summary 4 L'Oréal China: Competitive Position 2015

Shanghai Pehchaolin Daily Chemical Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Shanghai Pehchaolin Daily Chemical Co Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 6 Shanghai Pehchaolin Daily Chemical Co Ltd: Competitive Position 2015

Beauty and Personal Care in China - Industry Context

EXECUTIVE SUMMARY

Strong growth in spite of the economic downturn and other unfavourable factors

Online distribution increasingly targeted by manufacturers

Multinationals lead but domestic players are gaining ground

New multifunctional products are well received

Healthy growth expected over the forecast period

KEY TRENDS AND DEVELOPMENTS

Domestic brands gain ground, leading to a changing competitive environment

The rising penetration of online distribution

Impact of reduced import tariffs on beauty and personal care products

TERRITORY KEY TRENDS AND DEVELOPMENTS

East China

Mid China

North and Northeast China

Northwest China

South China

Southwest China

MARKET DATA

  • Table 19 Sales of Beauty and Personal Care by Category: Value 2010-2015
  • Table 20 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  • Table 21 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
  • Table 22 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  • Table 23 Sales of Beauty and Personal Care by Region: Value 2010-2015
  • Table 24 Sales of Beauty and Personal Care by Region: % Value Growth 2010-2015
  • Table 25 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  • Table 26 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  • Table 27 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
  • Table 28 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
  • Table 29 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
  • Table 30 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 31 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 32 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  • Table 33 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 34 Forecast Sales of Beauty and Personal Care by Region: Value 2015-2020
  • Table 35 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2015-2020

SOURCES

  • Summary 7 Research Sources

Segmentation

This market research report includes the following:

  • Skin Care
    • Body Care
      • Firming/Anti-Cellulite Body Care
        • Premium Firming/Anti-Cellulite Body Care
        • Mass Firming/Anti-Cellulite Body Care
      • General Purpose Body Care
        • Premium General Purpose Body Care
        • Mass General Purpose Body Care
    • Facial Care
      • Acne Treatments
        • Premium Acne Treatments
        • Mass Acne Treatments
      • Face Masks
        • Premium Face Masks
        • Mass Face Masks
      • Facial Cleansers
        • Liquid/Cream/Gel/Bar Cleansers
          • Premium Liquid/Cream/Gel/Bar Cleansers
          • Mass Liquid/Cream/Gel/Bar Cleansers
        • Facial Cleansing Wipes
          • Premium Facial Cleansing Wipes
          • Mass Facial Cleansing Wipes
      • Facial Moisturisers
        • Premium Facial Moisturisers
        • Mass Facial Moisturisers
      • Lip Care
        • Premium Lip Care
        • Mass Lip Care
      • Anti-Agers
        • Premium Anti-Agers
        • Mass Anti-Agers
      • Toners
        • Premium Toners
        • Mass Toners
    • Hand Care
      • Premium Hand Care
      • Mass Hand Care
    • Skin Care Sets/Kits
      • Premium Skin Care Sets/Kits
      • Mass Skin Care Sets/Kits

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • Premium vs Mass
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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