Financial Cards and Payments in Brazil

December 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Financial Cards and Payments industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Financial Cards and Payments industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Financial Cards and Payments in Brazil report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Financial Cards and Payments in Brazil?
  • What are the major trends key to understanding Financial Cards and Payments in Brazil?
  • How has COVID-19, recession and macroeconomic volatility impacted the market?
  • How long will the market take to recover? What are the opportunities now?
  • How will political context and shifting cultural values shape future growth?
  • Where is future growth expected to be most dynamic?

Financial Cards and Payments in Brazil - Industry Overview

Financial cards and payments in 2022: The big picture
2022 key trends
Fraud is a major concern
Competitive landscape
What next for financial cards and payments?
Table 1 Number of POS Terminals: Units 2017-2022
Table 2 Number of ATMs: Units 2017-2022
Table 3 Value Lost to Fraud 2017-2022
Table 4 Card Expenditure by Location 2022
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2017-2022
Table 6 Domestic versus Foreign Spend 2022
Table 7 Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 8 Financial Cards by Category: Number of Accounts 2017-2022
Table 9 Financial Cards Transactions by Category: Value 2017-2022
Table 10 Financial Cards by Category: Number of Transactions 2017-2022
Table 11 Commerical Payments by Category: Value 2017-2022
Table 12 Commercial Payments by Category: Number of Transactions 2017-2022
Table 13 Personal Payments by Category: Value 2017-2022
Table 14 Personal Payments by Category: Number of Transactions 2017-2022
Table 15 M-Commerce by Category: Value 2017-2022
Table 16 M-Commerce by Category: % Value Growth 2017-2022
Table 17 Financial Cards: Number of Cards by Issuer 2017-2021
Table 18 Financial Cards: Number of Cards by Operator 2017-2021
Table 19 Financial Cards: Card Payment Transactions Value by Operator 2017-2021
Table 20 Financial Cards: Card Payment Transactions Value by Issuer 2017-2021
Table 21 Forecast Financial Cards by Category: Number of Cards in Circulation 2022-2027
Table 22 Forecast Financial Cards by Category: Number of Accounts 2022-2027
Table 23 Forecast Financial Cards Transactions by Category: Value 2022-2027
Table 24 Forecast Financial Cards by Category: Number of Transactions 2022-2027
Table 25 Forecast Commercial Payments by Category: Value 2022-2027
Table 26 Forecast Commercial Payments by Category: Number of Transactions 2022-2027
Table 27 Forecast Personal Payments by Category: Value 2022-2027
Table 28 Forecast Personal Payments by Category: Number of Transactions 2022-2027
Table 29 Forecast M-Commerce by Category: Value 2022-2027
Table 30 Forecast M-Commerce by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources

Charge Cards in Brazil - Category analysis

KEY DATA FINDINGS

Affluent consumers are the target audience
Competitive landscape dominated by two giants that appeal to the affluent
Brazilians appreciate revolving credit, which hampers growth
Personalised services a way to differentiate charge cards from other financial cards
Corporate clients will remain key to drive growth
Competitive landscape to witness very little dynamism in the coming years
Table 31 Charge Cards: Number of Cards in Circulation 2017-2022
Table 32 Charge Cards Transactions 2017-2022
Table 33 Charge Cards in Circulation: % Growth 2017-2022
Table 34 Charge Cards Transactions: % Growth 2017-2022
Table 35 Commercial Charge Cards: Number of Cards in Circulation 2017-2022
Table 36 Commercial Charge Cards Transactions 2017-2022
Table 37 Commercial Charge Cards in Circulation: % Growth 2017-2022
Table 38 Commercial Charge Cards Transactions: % Growth 2017-2022
Table 39 Personal Charge Cards: Number of Cards in Circulation 2017-2022
Table 40 Personal Charge Cards Transactions 2017-2022
Table 41 Personal Charge Cards in Circulation: % Growth 2017-2022
Table 42 Personal Charge Cards Transactions: % Growth 2017-2022
Table 43 Charge Cards: Number of Cards by Issuer 2017-2021
Table 44 Charge Cards: Number of Cards by Operator 2017-2021
Table 45 Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 46 Charge Cards Payment Transaction Value by Operator 2017-2021
Table 47 Commercial Charge Cards: Number of Cards by Issuer 2017-2021
Table 48 Commercial Charge Cards: Number of Cards by Operator 2017-2021
Table 49 Commercial Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 50 Commercial Charge Cards Payment Transaction Value by Operator 2017-2021
Table 51 Personal Charge Cards: Number of Cards by Issuer 2017-2021
Table 52 Personal Charge Cards: Number of Cards by Operator 2017-2021
Table 53 Personal Charge Cards Transaction Value by Issuer 2017-2021
Table 54 Personal Charge Cards Transaction Value by Operator 2017-2021
Table 55 Forecast Charge Cards: Number of Cards in Circulation 2022-2027
Table 56 Forecast Charge Cards Transactions 2022-2027
Table 57 Forecast Charge Cards in Circulation: % Growth 2022-2027
Table 58 Forecast Charge Cards Transactions: % Growth 2022-2027
Table 59 Forecast Commercial Charge Cards: Number of Cards in Circulation 2022-2027
Table 60 Forecast Commercial Charge Cards Transactions 2022-2027
Table 61 Forecast Commercial Charge Cards in Circulation: % Growth 2022-2027
Table 62 Forecast Commercial Charge Cards Transactions: % Growth 2022-2027
Table 63 Forecast Personal Charge Cards: Number of Cards in Circulation 2022-2027
Table 64 Forecast Personal Charge Cards Transactions 2022-2027
Table 65 Forecast Personal Charge Cards in Circulation: % Growth 2022-2027
Table 66 Forecast Personal Charge Cards Transactions: % Growth 2022-2027

Credit Cards in Brazil - Category analysis

KEY DATA FINDINGS

Credit card spending sees growth
Players see improving consumers’ financial literacy as a tool to help prevent default
Credit card benefits continue to attract consumers in an increasingly competitive scenario
Competitive landscape to continue to be a challenge for players
Segmentation to be key to capture customer loyalty
Fraud and its prevention will remain key
Table 67 Credit Cards: Number of Cards in Circulation 2017-2022
Table 68 Credit Cards Transactions 2017-2022
Table 69 Credit Cards in Circulation: % Growth 2017-2022
Table 70 Credit Cards Transactions: % Growth 2017-2022
Table 71 Commercial Credit Cards: Number of Cards in Circulation 2017-2022
Table 72 Commercial Credit Cards Transactions 2017-2022
Table 73 Commercial Credit Cards in Circulation: % Growth 2017-2022
Table 74 Commercial Credit Cards Transactions: % Growth 2017-2022
Table 75 Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 76 Personal Credit Cards Transactions 2017-2022
Table 77 Personal Credit Cards in Circulation: % Growth 2017-2022
Table 78 Personal Credit Cards Transactions: % Growth 2017-2022
Table 79 Credit Cards: Number of Cards by Issuer 2017-2021
Table 80 Credit Cards: Number of Cards by Operator 2017-2021
Table 81 Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 82 Credit Cards Payment Transaction Value by Operator 2017-2021
Table 83 Commercial Credit Cards: Number of Cards by Issuer 2017-2021
Table 84 Commercial Credit Cards: Number of Cards by Operator 2017-2021
Table 85 Commercial Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 86 Commercial Credit Cards Payment Transaction Value by Operator 2017-2021
Table 87 Personal Credit Cards: Number of Cards by Issuer 2017-2021
Table 88 Personal Credit Cards: Number of Cards by Operator 2017-2021
Table 89 Personal Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 90 Personal Credit Cards Payment Transaction Value by Operator 2017-2021
Table 91 Forecast Credit Cards: Number of Cards in Circulation 2022-2027
Table 92 Forecast Credit Cards Transactions 2022-2027
Table 93 Forecast Credit Cards in Circulation: % Growth 2022-2027
Table 94 Forecast Credit Cards Transactions: % Growth 2022-2027
Table 95 Forecast Commercial Credit Cards: Number of Cards in Circulation 2022-2027
Table 96 Forecast Commercial Credit Cards Transactions 2022-2027
Table 97 Forecast Commercial Credit Cards in Circulation: % Growth 2022-2027
Table 98 Forecast Commercial Credit Cards Transactions: % Growth 2022-2027
Table 99 Forecast Personal Credit Cards: Number of Cards in Circulation 2022-2027
Table 100 Forecast Personal Credit Cards Transactions 2022-2027
Table 101 Forecast Personal Credit Cards in Circulation: % Growth 2022-2027
Table 102 Forecast Personal Credit Cards Transactions: % Growth 2022-2027

Debit Cards in Brazil - Category analysis

KEY DATA FINDINGS

Debit cards continues to grow, but at a slower pace
Commercial debit cards struggle to gain relevance
Contactless is here to stay
Increasing debit card penetration in e-commerce remains a challenge
Adding perceived value is key for debit cards to maintain relevance
Central Bank of Brazil to launch Real Digital
Table 103 Debit Cards: Number of Cards in Circulation 2017-2022
Table 104 Debit Cards Transactions 2017-2022
Table 105 Debit Cards in Circulation: % Growth 2017-2022
Table 106 Debit Cards Transactions: % Growth 2017-2022
Table 107 Debit Cards: Number of Cards by Issuer 2017-2021
Table 108 Debit Cards: Number of Cards by Operator 2017-2021
Table 109 Debit Cards Payment Transaction Value by Issuer 2017-2021
Table 110 Debit Cards Payment Transaction Value by Operator 2017-2021
Table 111 Forecast Debit Cards: Number of Cards in Circulation 2022-2027
Table 112 Forecast Debit Cards Transactions 2022-2027
Table 113 Forecast Debit Cards in Circulation: % Growth 2022-2027
Table 114 Forecast Debit Cards Transactions: % Growth 2022-2027

Pre-Paid Cards in Brazil - Category analysis

KEY DATA FINDINGS

Pre-paid cards are a way to increase financial inclusion for the unbanked
Employee benefits witness a surge of new players targeting flexibility
Digitalisation highly demanded by pre-paid card holders
Instant payment as a way to increase user engagement with pre-paid card platforms
Corporate clients look not only for budget control but also convenience when opting for pre-paid solutions
New law for employee benefits pre-paid cards aiming at interoperability between networks
Table 115 Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 116 Pre-paid Cards Transactions 2017-2022
Table 117 Pre-paid Cards in Circulation: % Growth 2017-2022
Table 118 Pre-paid Cards Transactions: % Growth 2017-2022
Table 119 Closed Loop Pre-paid Cards Transactions 2017-2022
Table 120 Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 121 Open Loop Pre-paid Cards Transactions 2017-2022
Table 122 Open Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 123 Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 124 Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 125 Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 126 Pre-paid Cards Transaction Value by Operator 2017-2021
Table 127 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 128 Closed Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 129 Closed Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 130 Closed Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 131 Open Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 132 Open Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 133 Open Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 134 Open Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 135 Forecast Pre-paid Cards: Number of Cards in Circulation 2022-2027
Table 136 Forecast Pre-paid Cards Transactions 2022-2027
Table 137 Forecast Pre-paid Cards in Circulation: % Growth 2022-2027
Table 138 Forecast Pre-paid Cards Transactions: % Growth 2022-2027
Table 139 Forecast Closed Loop Pre-paid Cards Transactions 2022-2027
Table 140 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2022-2027
Table 141 Forecast Open Loop Pre-paid Cards Transactions 2022-2027
Table 142 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2022-2027

Store Cards in Brazil - Category analysis

KEY DATA FINDINGS

Special conditions contribute to the popularity of store cards
Ease of registration contributes to wide adoption, but also raises a red flag
Default is low in store cards as consumers know it would impair use for future purchases
Wider portfolio of financial products as a tool to increase store card holders’ engagement with brands
Issuers have access to a wide range of data from users to adapt their portfolios
Competition from co-branded personal credit cards to remain strong
Table 143 Store Cards: Number of Cards in Circulation 2017-2022
Table 144 Store Cards Transactions 2017-2022
Table 145 Store Cards in Circulation: % Growth 2017-2022
Table 146 Store Cards Transactions: % Growth 2017-2022
Table 147 Store Cards: Number of Cards by Issuer 2017-2021
Table 148 Store Cards: Payment Transaction Value by Issuer 2017-2021
Table 149 Forecast Store Cards: Number of Cards in Circulation 2022-2027
Table 150 Forecast Store Cards Transactions 2022-2027
Table 151 Forecast Store Cards in Circulation: % Growth 2022-2027
Table 152 Forecast Store Cards Transactions: % Growth 2022-2027
The following categories and subcategories are included:

Financial Cards and Payments

    • ATM Cards
      • Commercial Charge Cards
      • Personal Charge Cards
      • Commercial Credit Cards
      • Personal Credit Cards
      • Commercial Debit Cards
      • Personal Debit Cards
      • Closed Loop Pre-Paid Cards
      • Open Loop Pre-Paid Cards
    • Store Cards
      • Commercial Card Payment Transactions
      • Commercial Electronic Direct/ACH Transactions
      • Commercial Paper Payment Transactions
      • Personal Card Payment Transactions
      • Personal Electronic Direct/ACH Transactions
      • Personal Paper Payment Transactions
        • Commercial Electronic Direct/ACH Transactions
        • Personal Electronic Direct/ACH Transactions
          • Commercial Cash Transactions
          • Commercial Other Paper Transactions
          • Personal Cash Transactions
          • Personal Other Paper Transactions
      • Mobile Proximity Payments
      • Mobile Remote Payments
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This report originates from Passport, our Financial Cards and Payments research and analysis database.

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