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Personal Luxury in Japan

January 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Personal Luxury industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Personal Luxury industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Personal Luxury in Japan report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Personal Luxury in Japan?
  • Which are the leading brands in Personal Luxury in Japan?
  • How are products distributed in Personal Luxury in Japan?
  • How important is tourism in evaluating demand for Personal Luxury in Japan?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
  • Where is future growth expected to be most dynamic?

Personal Luxury in Japan - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Strong contraction for personal luxury though wealthy consumers sustain demand
Personal luxury players develop digitalisation to offset store closures or reduced opening times
Personal luxury brands expand their coverage in Japan

RECOVERY AND OPPORTUNITIES

Focus switches to experiences as foreign tourists shop for luxury within their own countries
After initial bounce back in 2021, sales of personal luxury likely to take time to recover
Increasing need for creativity among personal luxury players

CATEGORY DATA

Table 1 Sales of Personal Luxury by Category: Value 2015-2020 Table 2 Sales of Personal Luxury by Category: % Value Growth 2015-2020 Table 3 NBO Company Shares of Personal Luxury: % Value 2015-2019 Table 4 LBN Brand Shares of Personal Luxury: % Value 2016-2019 Table 5 Distribution of Personal Luxury by Format: % Value 2015-2020 Table 6 Forecast Sales of Personal Luxury by Category: Value 2020-2025 Table 7 Forecast Sales of Personal Luxury by Category: % Value Growth 2020-2025

Luxury Goods in Japan - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods
COVID-19 country impact
Company response
Retailing shift
What next for luxury goods?

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2015-2020

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2015-2020 Table 10 Sales of Luxury Goods by Category: % Value Growth 2015-2020 Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020 Table 12 NBO Company Shares of Luxury Goods: % Value 2015-2019 Table 13 LBN Brand Shares of Luxury Goods: % Value 2016-2019 Table 14 Distribution of Luxury Goods by Format and Category: % Value 2020 Table 15 Forecast Sales of Luxury Goods by Category: Value 2020-2025 Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Summary 1 Research Sources
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Personal Luxury research and analysis database.

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