Store-based retailers are seen as an important part of the sales process when it comes to many areas of luxury goods in Sweden, with consumers often wanting to avail themselves of the luxury personalised service. For products such as luxury timepieces and jewellery consumers will typically want to handle and try the product prior to purchase so that they can make any adjustments or request personalisation on the product.
Despite a positive outlook growth will nonetheless likely be negatively impacted by rising prices and inflation along with a slower return to pre-pandemic levels for business travel and international tourism. With rising food and energy prices coupled with logistical challenges the cost of living is set to rise on a global scale which will likely have a knock on effect on demand, including within luxury goods.
The trend towards vintage and preowned luxury goods will continue to increase in popularity across personal luxury, with a growing number of consumers embracing the advantages of this forma of shopping. On one hand, preowned luxury goods can help aspirational consumers gain access to their favourite luxury brands but often at more affordable prices.
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Understand the latest market trends and future growth opportunities for the Personal Luxury industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is an aggregation of Designer Clothing and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Luxury Portable Consumer Electronics and Super Premium Beauty and Personal Care.See All of Our Definitions
This report originates from Passport, our Personal Luxury research and analysis database.
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