Beauty and Personal Care

Despite the low birth rate in South Korea, current value growth was maintained in baby and child-specific products in 2023. Parents are becoming increasingly savvy in terms of purchasing products that suit their children, regardless of whether they…

Sun care saw dynamic current value growth in Japan in 2023. At the top level, it was the category with the best growth rate in beauty and personal care. There were several factors which supported growth. One was the increased opportunities for going…

In 2023, skin care continued to see current value growth in Japan due to the ongoing increase in awareness of self-care. In addition, from April 2023, all travellers entering Japan on direct flights from China were no longer required to present a…

Premium beauty and personal care continued to grow in current value terms in Japan in 2023, partly due to increased opportunities for going out, and a return to department stores. Particularly strong growth was seen by premium lip products, premium…

Apart from seeing a minor decline in 2020, oral care in Japan has been growing in current value terms for the last decade, thanks to the functionality trend and increasing awareness of hygiene pushing up unit prices; this trend continued in 2023.…