Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
In 2022, depilatories returned to current value growth, after declines in the previous two years in India. The major growth drivers in 2022 were increased concern about personal appearance, increased trips outside of the home, and a surge in travel.…
The lifting of COVID-19 restrictions, the resumption of regular scheduled international flights, and the release of pent-up travel demand from the pandemic years led to a surge in travel trips in India in 2022, which in turn accelerated the growth of…
In 2022, the return of social gatherings, coupled with an increased focus on multifunctional products, allowed colour cosmetics in India to witness healthy growth, which ultimately drove the category beyond the pre-pandemic level of value sales.…
At the start of 2022, India witnessed a third wave of COVID-19, but this was far less intense in terms of severity than prior waves of the pandemic, witnessed in 2021. In addition, the government rolled out vaccination for children aged 12-18 in…
Volume growth in bath and shower is slowing down in India, due to the already high penetration of the dominant category, bar soap. Brands are focusing on ingredient-led launches to develop and expand their premium bar soap portfolios in a bid to…
In 2022, the competitive landscape for baby and child-specific products intensified, largely due to external investment in domestic baby products companies. This influx of funds allowed domestic brands to boost their reach, and as a result parents…
Sun care suffered a further decline in 2022, primarily due to the delayed return of inbound tourists and prolonged time spent at home, particularly in the first half of the year, which hindered local consumption. Prior to the pandemic, tourist…
Skin care in Hong Kong witnessed a significant shift in consumer behaviour towards the end of the review period, particularly in terms of ingredient knowledge. Local consumers are increasingly interested in the ingredients used in their skin care…
The pandemic further accelerated the trend of local consumers gaining greater knowledge of skin care ingredients. With prolonged time spent at home, consumers extensively researched ingredients used in various products and looked for skin care…
Oral care in Hong Kong continued to experience value growth in 2022, driven by enhanced oral care routines and greater attention to health and wellness. This trend drove sales of a wide range of oral care products, such as toothpaste, dental floss,…
Men's grooming in Hong Kong experienced further growth in 2022, driven by a combination of factors. One of the key drivers of growth was the increasing number of men who focused on health and wellness, leading to greater awareness of the importance…
2022 witnessed local consumers reviewing their expenditure due to growing pricing concerns amid an uncertain economic environment. Some chose more affordable options such as private label, encouraging retailers to also further invest in this space.…
Hair care in Hong Kong experienced a major shift towards the end of the review period, with the emergence of the “skinification” trend. This trend involves the incorporation of skin care ingredients into hair care, driven by consumers' desire for a…
Despite ongoing mask mandates due to the pandemic in Hong Kong, demand for fragrances continued to improve in 2022, driven by several key factors. The "lipstick effect" encouraged consumers to occasionally purchase affordable premium beauty items,…
Value sales of depilatories in Hong Kong recorded modest growth in 2022, while overall demand declined. One of the main reasons for the weak demand was the shift in lifestyle patterns established following remote working models. The return to the…
Deodorant sprays continued to drive sales of deodorants in Hong Kong at the end of the review period, recording the highest growth rates in both retail volume and value terms in 2022. This is largely due to the perception among local consumers that…
Colour cosmetics in Hong Kong experienced declining demand and only marginal current value growth in 2022 due to the absence of tourist spending and pandemic-related challenges during the year. Local demand alone was not sufficient to support…
Beauty and personal care in Hong Kong faced a challenging year in 2022, as the recovery of tourist flows was delayed, and local consumption was under pressure amid a global economic downturn. Uncertainties, such as increased interest rates and…
Bath and shower is undergoing a significant shift in Hong Kong towards "head-to-toe skinification" as consumers increasingly demand innovative and high-quality products that offer skin care-inspired ingredients. This trend is driving growth in the…
A significant surge in the penetration rate of Japanese baby and child-specific products was witnessed in 2022. This upward trend can be primarily attributed to the increasing availability of Japanese brands facilitated by the expansion of retail…