Beauty and Personal Care

Overall, oral care in Switzerland registered slight retail volume and moderate retail current value growth in 2023. The relatively stronger value growth performance was underpinned by inflationary pressure on prices. At constant 2023 prices, retail…

Premium skin care performed very strongly in Greece in 2023 in current value terms, with premium dermocosmetic brands sold in pharmacies spearheading growth and registering significantly better performance compared to their mass counterparts. While…

Premium beauty and personal care in Sweden continues to be a powerhouse, experiencing robust growth in 2023. This growth comes at the expense of mass beauty and personal care, with consumers increasingly trading up for more sophisticated beauty and…

In 2023, premium beauty and personal care in Switzerland saw further positive, if slower than over 2021-2022, retail current value growth. Colour cosmetics and sun care were strong growth drivers towards the end of the review period as Swiss society…

Premium skin care largely outperformed the mass segments in Greece in 2023. Big players with huge investments are catering to a growing market of ever more aware, health- and safety-conscious local consumers who increasingly turn to the pharmacy…

Skin care continues to be a bright spot within beauty and personal care in Sweden in 2023. While volume growth has shown signs of slowing down after a period of rapid expansion, strong trends in premiumisation and inflation have kept value sales…

Skin care in Switzerland recorded further positive retail volume and current value growth in 2023. Retail sales of skin care continued to be driven by new formats, multifunctional benefits and strong promotional activities, particularly in the mass…

Volume sales of sun protection continued to grow in Greece in 2023, driven by the momentum of tourism and rising consumer awareness regarding sun hazards, even off-season. Indeed, daily UV protection is now commonplace. On the other hand, the…

Sun care in Sweden continues to bask in positive developments, fuelled by a return to travel and a warm, sunny summer in 2023. While weather fluctuations can impact consumption patterns, the overall trend towards sun protection remains strong.…

Overall, in 2023, sun care in Switzerland posted positive, but slower than in 2022, retail volume and current value growth. Switzerland experienced three major heat waves in 2022, and the hours of sun exposure were significantly above the general…