Beauty and Personal Care

Depilatories in Switzerland saw positive retail volume and current value growth in 2023. However, this development was mainly due to the good performance of women’s razors and blades. This category posted the only increase in retail volume terms and…

During the pandemic, the main channels for premium fragrances, department stores and beauty specialist retailers, suffered the biggest losses, while home seclusion and limited opportunities for going out and socialising dampened demand. However,…

A powerful current of premiumisation is sweeping fragrances in Sweden. Consumers are increasingly drawn to niche or artisanal scents, seeking individuality and exclusivity. These unique olfactory experiences offer a way to stand out from the crowd.…

Fragrances in Switzerland posted a positive growth performance in 2023, albeit slight in retail volume terms. Retail current value growth was stimulated by the inflationary context, which led to unit price and retail selling price increases.…

Hair care registered current value growth in 2023, driven largely by price rises. The two key categories of standard shampoos and conditioners and treatments saw volume sales decline, despite current value growth. For shampoos, price rises were…