Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
The outlook for world duty-free looks rosy, as pent-up demand and the recent reopening of China are powering tourism recovery, despite the headwinds caused by the cost-of-living crisis. Duty-free players are diversifying their source markets,…
The looming factors of high inflation, rising unit prices and strained supply chains became significant challenges for beauty and personal care, resulting in a deceleration of growth in 2022. Especially supply chain disruptions and extended shutdowns…
Beauty and personal care sales fell in 2022, amid strong inflationary pressure. Consumers are looking for convenience and are decreasingly channel loyal. In this scenario, retailers have widely adopted omnichannel strategies. E-commerce has seen…
Amidst COVID-19, geopolitical tensions, and climate disasters, sustainability gains momentum, compelling action from both businesses and governments. This report brings together insights from Euromonitor International’s Voice of the Industry:…
Overall optimism in beauty and personal care in 2024 is driven by technological developments, which span a wide range, from traditional and generative artificial intelligence, to blockchain, to new formulation and ingredient launches. The beauty and…
In the Voice of the Industry series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the beauty and personal care industry, drawing on a survey of 800 professionals working in beauty and…
This visual report highlights the results of Euromonitor International's 2023 Voice of the Consumer: Beauty Survey, including the everyday beauty and personal care habits and attitudes of global consumers.
This visual report highlights the results of Euromonitor International’s 2022 Voice of the Consumer: Beauty Survey, including the everyday beauty and personal care habits and attitudes of global consumers.
Evolving wellness priorities around physical and emotional health point towards simplicity, new perceived value and relevance that instils optimum quality and trust. This calls for a no-frills approach grounded in authenticity and expert-backed…
Legislative action is proving necessary to move packaging in a more sustainable direction, leading governments across the world to implement a wide variety of new laws aimed at reducing packaging waste and promoting a circular economy. This includes…
Unilever gained modest share increase in the beauty and personal care market in 2022, thanks to the company having the largest mass BPC portfolio globally, which experienced strong growth as inflation impacted consumer spending. Value growth was also…
Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…
C-beauty brands outperformed the market in China in the last five years, particularly in skin care and colour cosmetics. Benefiting from strong digital capabilities and marketing strategies, C-beauty is winning younger consumers. However, the…
With advances in women’s health accelerating, commercial prospects are becoming a firm proposition for business. Embracing women’s wellness through dedicated solutions that cater for unique needs requires a holistic outlook factoring in an integrated…
This briefing explores the key trends defining the future of the packaging industry. Costs are keenly in focus given the inflationary environment; right-pricing and right-sizing the retail pack are essential to balance consumer affordability with…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…
The COVID-19 pandemic brought consumers online more than ever before, and, as a result, retailers have ramped up their efforts to appeal to consumers. Nevertheless, e-commerce growth has slowed from high double digits in 2020 to single-digit growth.…
This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…
The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…
In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and changing market…
To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…
Coronavirus (COVID-19) has shaken up consumer goods and service industries in the Middle East, putting pressure on supply chains and depressing sales as lockdowns and job losses squeeze discretionary spending. Essential items such as packaged food,…
Born between 1995 and 2009, Generation Z (Gen Z) is coming of age alongside significant changes in post-pandemic economy, giving rise to the Gen Z beauty consumer’s tendencies for price sensitivity, individualistic expression, active participation in…
Plastic holds leading position in global packaging demand, accounting for almost two thirds of retail sales, with versatility and efficiency key to its success. Plastic is, however, under increasing pressure as a source of waste. To establish plastic…
The COVID-19 pandemic refreshed global demand for fragrances, resulting in long-term repositioning to self-care and wellness. The US and China witnessed a renaissance in 2021, especially in premium. Global growth was propelled by e-commerce, aided by…
The plant-based trend continues to evolve, moving beyond the obvious manifestations in food to products across apparel, consumer health, beauty and personal care, drinks and even home care. This report examines its spread and what consumers are…
The evolution of men's grooming, fuelled by growing self-care, societal change, and the rise of gender fluidity, significantly influences the market. Trust and brand loyalty play major roles in male consumer decisions, bolstered by increasing…
Digital disruption in beauty and personal care will continue to accelerate globally due to the Coronavirus impact, which sets the tone for “digital” to become a dominant means of beauty industry participation over the forecast period. The core values…
At the time of writing this report, Australia faces a second wave of COVID-19 infections, resulting in major lockdowns across the most populous states, significantly impacting businesses and consumers. The impact of COVID-19 has resulted in…
The COVID-19 pandemic has disrupted the consumer goods market in Sub-Saharan Africa, with recovery expected to take place over time. Consumers expenditure has been negatively affected, as value seeking consumers shift to essential products. The…
Sun care continued to grow in 2019, driven not only by its use in protecting consumers from the sun’s rays, but also as an aid to anti-ageing or helping to maintain a pale complexion. However, its performance in 2019 was hit by bad weather in some…
The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…
Worries about Coronavirus (COVID-19) and economic downturn have forced consumers to re-evaluate their life priorities and habits. With that the narrative in health, beauty and fashion has also changed to reflect newly emerged consumer priorities and…
In Asia Pacific, key factors of digitalisation, industry upgrades, and demographic shifts are collectively reshaping the landscape and consumer behaviours. This report explores the motivations, preferences and purchasing patterns of health and beauty…
After the dip in sales seen in Western Europe in 2020, when Coronavirus (COVID-19) hit the region, skin care was back to recording positive growth in real value terms in 2021. However, the rebound will be gradual, rather than sudden, with industry…
Skin care sales slipped into decline in real value terms in 2020, as Coronavirus (COVID-19) negatively impacted the performances in most countries in the Middle East and Africa region. Even in Saudi Arabia, where value sales rose, this was mainly…
The skin care market’s performance in Latin America held up well during the pandemic, with positive growth being recorded in real value sales terms in both 2020 and 2021. While price and efficacy remain important factors for consumers when buying…
Skin care in Asia Pacific, after declining in 2020, when Coronavirus (COVID-19) first hit the region, was back to recording positive growth in real value terms in 2021. While China continued recording positive growth in both years, Japan and South…
Social and environmental concerns have grown due to COVID-19 and unstable sociopolitical repercussions in the region. Both lifestyles and purchase decisions have aligned towards taking action to preserve the environment. With consumers and…
Increasingly popular in Western Europe, among Millennials and Gen Z who are most influenced by climate impact, refillable and reusable solutions continue to expand across the beauty, home care, food and drinks industries. The recurrent themes of…
The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…
The COVID-19 pandemic has changed oral care: from being an essential category, oral care is now seen as an extension to overall health and beauty. Value-added products will drive growth in developed markets, while emerging markets will see consumers…
Procter & Gamble continues its lead within hair care and holds second place in men's grooming. While its globally popular brands continue to be Pantene and Oral-B, it also has brands such as Crest, SK-II, Old Spice, Rejoice, Olay, Gillette, Herbal…
Beauty personalisation is gaining ground, supported by the rise of digitalisation and technological advances, and consumers are willing to pay more for the inclusivity, high efficacy and at-home wellness and experience it offers. However, their…
Consumer demand for personalised solutions is spreading across consumer goods and services, influenced by considerable improvements to technologies that can match consumers with outcomes, and experiences that address their wants and needs. This…
Oral care sales in Western Europe stagnated over 2015-2020, yet are expected to see further growth from 2020 onwards. Toothpaste and toothbrushes constitute the bulk of oral care sales across the region, with sustainable products and products with…
The report illustrates how invaluable extracting, harvesting and organising millions of data points from online retailers can enable suppliers to find potential opportunities from existing and uncovered price gaps within specific retailers. The data…
Natura&Co maintains its leadership in mass fragrances, holding the fifth position in the category overall. The macroeconomic challenges from the Russia-Ukraine war and accelerating inflation have impacted Avon International and The Body Shop.…
Men’s grooming continued to see stagnating sales in 2019, with the Russian market struggling due to pressure on disposable incomes in the region’s biggest market. In addition, the fashion for facial hair continues to put pressure on men’s shaving,…