Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Although overall volume sales in men’s grooming continued to see a slight decline in 2023, the category experienced stable solid growth in current value terms in Romania, driven by rising prices. There was a surge in the number of companies…
Mass brands play a crucial role in shaping beauty and personal care in the UK, accounting for 51% share of value sales in 2023. Mass beauty and personal care sales increased by 7% in 2023, driven by both high volume demand for categories such as…
Continuing the trend from 2022, mass beauty and personal care saw dynamic current value growth in Romania in 2023. Mass brands remain the default choice for the vast majority of consumers across all beauty and personal care categories. Several…
Hair care recorded another year of solid current value growth in 2023, but this was predominantly driven by unit price increases, as established products such as standard shampoos and 2-in-1 products contracted in volume terms. Diminishing interest…
In 2023, hair care in Romania demonstrated robust growth, with a low increase in retail volume terms, and a strong-single digit increase in current value terms. Current value growth was recorded across all categories, whilst a more mixed performance…