Beauty and Personal Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

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Country Report

Premium Beauty and Personal Care in Portugal

Apr 2024

The polarisation trends seen over the review period continued to be seen on Portugal's premium beauty and personal care landscape in 2023. Despite inflationary pressures from the ongoing conflict in Ukraine and eroded disposable incomes, premium…

USD 1,195
Country Report

Premium Beauty and Personal Care in Poland

May 2024

Premium beauty and personal care saw another year of dynamic double-digit current value growth in Poland in 2023, although from a lower base than the mass segment. The momentum of the premium segment was higher than the mass segment, and in fact…

USD 1,195
Country Report

Premium Beauty and Personal Care in Peru

Apr 2024

Premium beauty and personal care saw robust value sales in Peru in 2023, which was supported by new brands entering the arena.

USD 1,195
Country Report

Premium Beauty and Personal Care in Pakistan

Apr 2024

In 2023, consumer spending on premium beauty and personal care products in Pakistan continued its upward trajectory, buoyed by shifting beauty trends. Despite inflationary pressures, affluent consumers demonstrated a penchant for quality and indulged…

USD 1,195
Country Report

Premium Beauty and Personal Care in Norway

Apr 2024

Premium beauty and personal care in Norway experienced a resurgence in 2023, following a slowdown in 2022. Premiumisation remains the defining trend within Norwegian beauty and personal care. Consumers increasingly seek products formulated with…

USD 1,195
Country Report

Premium Beauty and Personal Care in North Macedonia

Apr 2024

Performance was muted for premium beauty and personal care in North Macedonia in 2023. Inflation continued to be high and rising costs hit profit margins. With this backdrop, current value sales of premium beauty and personal care products increased…

USD 1,195
Country Report

Premium Beauty and Personal Care in Nigeria

May 2024

Premium beauty and personal care in Nigeria saw strong retail current value growth in 2023. However, all categories struggled in retail volume terms due to poor economic conditions, particularly the effects of high inflation on prices and consumer…

USD 1,195
Country Report

Premium Beauty and Personal Care in New Zealand

Apr 2024

Consumers in New Zealand were found to spend more cautiously in 2023 due to rising living costs, which limited growth in premium beauty and personal care. Many consumers found that they were spending more on everyday necessities and as a result were…

USD 1,195
Country Report

Premium Beauty and Personal Care in Morocco

May 2023

The tough economic conditions that prevailed in Morocco during 2022 prompted many consumers to become much more cautious with regards to their discretionary spending and this put huge pressure on demand for premium beauty and personal care. While…

USD 1,195
Country Report

Premium Beauty and Personal Care in Mexico

Jun 2023

Premium beauty and personal care witnessed dynamic growth in current value terms in 2022, albeit slightly slower compared to 2021. Premium beauty and personal care outpaced the growth of the mass segment. However, the gap between the growth of the…

USD 1,195
Country Report

Premium Beauty and Personal Care in Malaysia

Apr 2024

Premium beauty and personal care continued to flourish in Malaysia in 2023, with the fuller return to in-person and the increase in inbound tourism helping to fuel growth. Premium skin care was one of the top performers as sales rose rapidly, thanks…

USD 1,195
Country Report

Premium Beauty and Personal Care in Lithuania

Apr 2024

In 2023, premium beauty and personal care sales recorded very strong double-digit retail value growth, with purchasing power improving compared to the previous year. In the ongoing pandemic aftermath, many consumers were keen to treat themselves to…

USD 1,195
Country Report

Premium Beauty and Personal Care in Latvia

Apr 2024

The premium segment represents a relatively small proportion of beauty and personal care in Latvia. Nonetheless, in value terms, premium products are growing at almost twice the pace of mass products. Consumer preferences for premium products is well…

USD 1,195
Country Report

Premium Beauty and Personal Care in Kenya

May 2024

Premium beauty and personal care in Kenya suffered from high inflation in 2023, continuing from 2022, leaving consumers with limited budgets – especially those in lower-income segments – and encouraging a shift away from premium-positioned products…

USD 1,195
Country Report

Premium Beauty and Personal Care in Kazakhstan

Apr 2024

Premium beauty and personal care market in Kazakhstan experienced a significant resurgence in 2023, fuelled by a confluence of economic and consumer behaviour trends. Geopolitical shifts on the world stage have resulted in an influx of investments…

USD 1,195
Country Report

Premium Beauty and Personal Care in Japan

Apr 2024

Premium beauty and personal care continued to grow in current value terms in Japan in 2023, partly due to increased opportunities for going out, and a return to department stores. Particularly strong growth was seen by premium lip products, premium…

USD 1,195
Country Report

Premium Beauty and Personal Care in Italy

May 2024

Premium beauty and personal care registered double-digit growth in current value terms in 2023, following a similar trend seen in 2022. Growth was driven by the dynamism of premium facial make-up and skin care with these categories benefiting from…

USD 1,195
Country Report

Premium Beauty and Personal Care in Israel

Apr 2024

Premium beauty and personal care saw double-digit current value growth in Israel in 2023. Overall, the premium trend slowed at the end of the review period, as the disposable income of local consumers declined and there was a growing willingness to…

USD 1,195
Country Report

Premium Beauty and Personal Care in Ireland

Apr 2024

In 2023, premium beauty and personal care ranges recorded a stronger performance than mass goods despite the challenging economic environment and ongoing high inflation. This was mainly due to the very strong performance of premium ranges within…

USD 1,195
Country Report

Premium Beauty and Personal Care in Indonesia

Apr 2024

The market for premium beauty and personal care in Indonesia saw relatively modest growth in current value terms in 2023, when compared to the previous year. Such products have a distinct target audience, being comprised mainly of consumers in…

USD 1,195
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