Hair Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Hair Care in Uzbekistan

May 2024

Hair care in Uzbekistan saw significant growth in 2023, primarily driven by the natural expansion of the population and migration trends, which contributed to enlarging the consumer base. Among the various product categories within hair care,…

USD 1,195
Country Report

Hair Care in Pakistan

Apr 2024

In 2023, a notable trend emerged among mass consumers in Pakistan towards products offered at discounted prices and lower price points. This shift in purchasing patterns reflects a growing preference for affordability and value for money, as…

USD 1,195
Country Report

Hair Care in Indonesia

Apr 2024

Hair care in Indonesia continued to see positive retail volume and current value growth in 2023. While sales remained dominated by standard shampoo, which is considered an essential part of daily hair care routines, the end of the review period saw…

USD 1,195
Country Report

Hair Care in Malaysia

Apr 2024

The Malaysian hair care market continued to benefit from the post-pandemic return to previous patterns and habits in 2023. The COVID-19 pandemic and the resulting lockdowns and home seclusion promoted a change in the hair care routines of many…

USD 1,195
Country Report

Hair Care in Kazakhstan

Apr 2024

2023 saw a significant rise in hair care product prices in Kazakhstan due to increased raw material and logistics costs. Interestingly, this has not significantly impacted consumer demand. With the lifting of COVID restrictions, personal appearance…

USD 1,195
Country Report

Hair Care in Taiwan

Apr 2024

In 2023, hair care in Taiwan recorded positive retail value and volume growth, driven by salon professional hair care. The boundary between skin, health, and hair ingredients is increasingly blurring, with ingredients used in dietary supplements,…

USD 1,195
Country Report

Hair Care in Azerbaijan

Apr 2024

Hair care in Azerbaijan registered both healthy constant value and volume growth in 2023. Inflation eased, especially at the end of the year, and this supported volume sales. In addition, supply issues arising from the war in Ukraine were resolved…

USD 1,195
Country Report

Hair Care in Thailand

Apr 2024

Hair care in Thailand enjoyed strong growth in both volume and current value terms in 2023, thanks in large part to the enjoyment and interest Thai consumers have in pampering and styling their hair. Local consumers tend to have sophisticated at-home…

USD 1,195
Country Report

Hair Care in Vietnam

Apr 2024

Hair care in Vietnam in 2023 benefitted from improved hygiene and living standards supporting steady volume and current value growth in both urban and rural areas. Products within hair care are diverse and cover all price points, ensuring broad…

USD 1,195
Country Report

Hair Care in the Philippines

Apr 2024

Hair care is a relatively mature category in the Philippines and as such, saw relatively modest growth in retail volume in 2023. The largest segment, standard shampoos saw a stagnant performance, with growth of hair care instead driven by newer and…

USD 1,195
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