Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Hair care crept back into sub-decimal positive volume sales in 2023 in Peru, while value is more strongly supported by higher unit prices caused by inflationary pressures. Overall, hair care is being supported by at-home hair treatment and styling…
In 2023, hair care in the Dominican Republic witnessed slightly slower growth in retail volume and current value terms, as consumers were more cautious with expenditure in the face of high inflation. Consumers switched to new packaging sizes and…
Hair care in Bolivia registered a moderate increase in both constant value and volume sales in 2023. With prices still on the rise, particularly for imported brand, due to a severe shortage in foreign cash reserves, local value brands performed well.…
Hair care saw double-digit current value growth in Colombia in 2023. Products that focused on the health and nourishment of the hair continued to be favoured, with new options being launched during the year. Similar to other beauty and personal care…
Despite high inflation and decreasing purchasing power, in 2023, hair care products in Argentina experienced an expansion in retail volume terms. Products such as standard shampoos, conditioners and treatments have high household penetration in…