Oral Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Oral Care in Egypt

Apr 2024

Oral care witnessed a decline in volumes and a considerable increase in value sales in Egypt in 2023, due to the significant increase in its prices. Prices rose for several reasons, including currency fluctuations, with the Egyptian pound weakening,…

USD 1,195
Country Report

Oral Care in Algeria

Apr 2024

Total volume and current value growth rates for oral care in 2023 were down slightly on 2022. This was partly the result of increasing maturity, but mainly attributable to more cautious attitudes to spending among Algerians as high inflation…

USD 1,195
Country Report

Oral Care in Kenya

Jun 2023

We are seeing a slew of partnerships in beauty and personal care in Kenya, with such moves being a key strategy for players to stay a step ahead of the competition. Indeed, brands are going an extra mile to partner with organisations in a bid to…

USD 1,195
Country Report

Oral Care in Cameroon

Jun 2023

The competitive environment in the oral care category in Cameroon is led by Colgate-Palmolive and Tropik Industries SA, the exclusive distributor of the Signal toothpaste and toothbrush in Cameroon. Colgate-Palmolive has intensified the competition…

USD 1,195
Country Report

Oral Care in Tunisia

May 2023

Oral care products were only affected by home seclusion and consumer lockdown during the first quarter of 2021. Many distributors turned to online shopping and home deliveries in order to make it easier for consumers to get supplies and access their…

USD 1,195
Country Report

Oral Care in South Africa

May 2023

In 2022 the South African economy experienced tough economic conditions, with consumers affected by loadshedding, rising mortgage rates, and price increases on fuel and food. For this reason, budgets were extremely tight and people had to spend…

USD 1,195
Country Report

Oral Care in Nigeria

May 2023

In current retail value terms, oral care grew well in 2022, partly attributed to the fast-growing population, resulting in new consumer groups' entry. Despite poor economic conditions, the essential nature of the category drove continued growth, even…

USD 1,195
Country Report

Oral Care in Morocco

May 2023

Recent years have seen local consumers become increasingly aware of the importance of maintaining a strict daily oral hygiene routine and this is linked to the increased importance of appearance and personal image in Moroccan society. This has led to…

USD 1,195
Strategy Briefing

Voice of the Industry: Beauty and Personal Care

Apr 2022

In the Voice of the Industry series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the beauty and personal care industry, drawing on a survey of 800 professionals working in beauty and…

USD 1,325
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