Skin Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Skin Care in Denmark

Apr 2024

Following extremely strong growth during the COVID-19 pandemic, skin care continued to see a normalisation in sales in 2023. Retail volume and current value sales both declined as consumption levels began to subside to more normal levels. Indeed,…

USD 1,195
Country Report

Skin Care in Turkey

Apr 2024

Turkish consumers demonstrated a growing interest in advanced skin care regimens in 2023. This trend, exemplified by the popularity of "skin cycling," involves incorporating a wider variety of ingredients and product formats into daily routines.…

USD 1,195
Country Report

Skin Care in Switzerland

Apr 2024

Skin care in Switzerland recorded further positive retail volume and current value growth in 2023. Retail sales of skin care continued to be driven by new formats, multifunctional benefits and strong promotional activities, particularly in the mass…

USD 1,195
Country Report

Skin Care in Sweden

Apr 2024

Skin care continues to be a bright spot within beauty and personal care in Sweden in 2023. While volume growth has shown signs of slowing down after a period of rapid expansion, strong trends in premiumisation and inflation have kept value sales…

USD 1,195
Country Report

Skin Care in Greece

Apr 2024

Premium skin care largely outperformed the mass segments in Greece in 2023. Big players with huge investments are catering to a growing market of ever more aware, health- and safety-conscious local consumers who increasingly turn to the pharmacy…

USD 1,195
Country Report

Skin Care in the Netherlands

Apr 2024

In 2023, skin care in the Netherlands recorded a strong increase in retail current value sales, supported by inflationary pressure on prices, as retail volume sales declined. Hand care witnessed the biggest decline in retail volume sales and only a…

USD 1,195
Country Report

Skin Care in Portugal

Apr 2024

In 2023, skin care in Portugal recorded positive retail volume growth, despite high inflation pressure on purchasing power. Portuguese consumers are increasingly concerned about their self-image and facial skin appearance, which is driving growth in…

USD 1,195
Country Report

Skin Care in Norway

Apr 2024

Following a period of exceptional growth fuelled by the pandemic and a rising focus on self-care, skin care in Norway has experienced a slowdown in 2022 and 2023. This can be attributed to the market's increasing maturity. While the pandemic led to a…

USD 1,195
Country Report

Skin Care in Spain

Apr 2024

Sales of skin care in Spain recorded healthy value and volume growth in 2023, despite the depressed economic climate leading to consumer price-sensitivity. Conversely, many people see investing in skin care as a form of “affordable indulgence”,…

USD 1,195
Country Report

Skin Care in Ireland

Apr 2024

In 2023, the struggling economy shaped results on the skin care landscape in Ireland. High inflation and declining GDP resulted in a fall in average disposal income. While retail value growth remained positive, driven by rising prices, retail volume…

USD 1,195
Country Report

Skin Care in Finland

Apr 2024

Skin care in Finland continues to shine, with retail value sales recording a nearly double-digit increase in 2023 compared to the previous year. However, a closer look reveals some interesting trends. Facial care emerged as the star performer in…

USD 1,195
Country Report

Skin Care in Belgium

Apr 2024

Price rises and the high cost of living in Belgium curbed demand for skin care in 2023. At the same time, trends such as clean beauty and natural beauty remained highly relevant. This resulted in a contraction of volume sales, as consumers purchased…

USD 1,195
Country Report

Skin Care in Germany

Jun 2023

In 2022 skin care registered only slow retail current value growth. This was mainly the effect of lower demand for body care products. Categories such as firming/anti-cellulite body care and general purpose body care registered strong double-digit…

USD 1,195
Country Report

Skin Care in Austria

Jun 2023

Skin care saw healthy retail current value growth in 2022, although retail volume sales dropped following slight-to-moderate increases through the review period, including during the height of the Coronavirus (COVID-19) pandemic in 2020 and 2021.…

USD 1,195
Country Report

Skin Care in Italy

May 2023

Skin care delivered mid-single-digit growth in 2022, showing a slower rate of growth than that seen in the previous year – which, however, represented a recovery from the decline seen in 2020 and allowed value sales to return to pre-pandemic levels.…

USD 1,195
Country Report

Skin Care in France

May 2023

In 2022, skin care is synonymous with the lightening of beauty routines which favour a “less is more” approach. Indeed, beauty in 2022 was strongly related to wellbeing – naturalness, authenticity, feeling good, having fun, are all values…

USD 1,195
Country Report

Skin Care in the United Kingdom

Apr 2023

Skin care in the UK saw growth in current value terms in 2022, as all categories witnessed notable price rises owing to higher costs of raw ingredients, manufacturing, and transport. With regard to volume sales, the category recorded a decline in…

USD 1,195
Strategy Briefing

Voice of the Industry: Beauty and Personal Care

Apr 2022

In the Voice of the Industry series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the beauty and personal care industry, drawing on a survey of 800 professionals working in beauty and…

USD 1,325
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