Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
A slowdown in volume and current value growth rates for sun care in 2023 was partly explained by the further normalisation of consumption patterns following the robust rebound in sales that accompanied the easing of the pandemic and the ending of…
Sun care saw significant current value growth in Egypt in 2023, having recently seen a notable shift in its volume and value dynamics. While the volumes of sun care products witnessed a decline in the final year of the review period, there was a…
Kenya’s sun care market saw consumers shift in line with prevailing industry-wide trends in 2023, as demand for cruelty-free, eco-friendly, and natural and organic ingredients continued to rise. Consumers are also seeking multifunctional variants,…
Sun care recorded another positive sales performance during 2022 as category continued to announce back from the seven year sales declines recorded at the peak of the COVID-19 pandemic during 2020. However, it should be noted that there is still a…
Sun care in Nigeria followed the general growth trend in beauty and personal care in 2023. Thus, the category saw a strong increase in retail current value sales at the end of the review period. However, this performance was due to high inflation…