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Country Report

Hong Kong, China Flag Hair Care in Hong Kong, China

Price: US$900

About this Report

Executive Summary

TRENDS

  • Rising image consciousness, due to increased exposure to international beauty and grooming trends, boosted the performance of hair care. Consumers were increasingly concerned about their hair. Thus they were more willing to invest in products that could improve the moisture levels and condition of their hair and obtain a silky and soft look and feel.

COMPETITIVE LANDSCAPE

  • Procter & Gamble HK Ltd is the leading player in hair care with a 23% retail value share in 2012. Through a strong stable of brands, including Pantene, Vidal Sassoon, Rejoice, Head & Shoulders and Clairol Herbal Essences, the continued to maintain consumer interest and increase its retail value share throughout the review period. Moreover, strong marketing campaigns reinforced consumer awareness of Procter & Gamble’s brands and their benefits.

PROSPECTS

  • Hair care is expected to register a positive constant value CAGR over the forecast period. Despite the already high penetration of hair care products like shampoos, consumers are still willing to try out various conditioning and treatment products to improve their hair condition, which are more costly. This is likely to result in stronger constant value CAGR over the forecast period, compared to the review period.

Samples (FAQs about samples):

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doc_excel_table.png Sample Hair Care Data

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hair Care industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hair Care industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hair Care in Hong Kong, China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Hair Care in Hong Kong, China?
  • What are the major brands in Hong Kong, China?
  • Which types of styling agents are most common?
  • How are shampoos versus 2-in-1 products performing?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Hair Care in Hong Kong, China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Hair Care by Category: Value 2007-2012
  • Table 2 Sales of Hair Care by Category: % Value Growth 2007-2012
  • Table 3 Sales of Hair Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 4 Sales of Styling Agents by Type: % Value Breakdown 2007-2012
  • Table 5 Hair Care NBO Company Shares by Value 2008-2012
  • Table 6 Hair Care LBN Brand Shares by Value 2009-2012
  • Table 7 Styling Agents LBN Brand Shares by Value 2009-2012
  • Table 8 Colourants LBN Brand Shares by Value 2009-2012
  • Table 9 Salon Hair Care NBO Company Shares by Value 2008-2012
  • Table 10 Salon Hair Care LBN Brand Shares by Value 2009-2012
  • Table 11 Hair Care Premium LBN Brand Shares by Value 2009-2012
  • Table 12 Forecast Sales of Hair Care by Category: Value 2012-2017
  • Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2012-2017
  • Table 14 Forecast Sales of Hair Care by Premium Vs Mass: % Value Analysis 2012-2017

Hair Care in Hong Kong, China - Company Profiles

Fantastic Natural Cosmetics Ltd in Beauty and Personal Care (Hong Kong, China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Fantastic Natural Cosmetics Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 Fantastic Natural Cosmetics Ltd: Competitive Position 2012

Mentholatum (Asia Pacific) Ltd in Beauty and Personal Care (Hong Kong, China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Mentholatum (Asia Pacific) Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Mentholatum (Asia Pacific) Ltd: Competitive Position 2012

Beauty and Personal Care in Hong Kong, China - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care advances in 2012

Rising image consciousness benefits beauty and personal care

Intensifying competition within beauty and personal care

Beauty specialist retailers leads beauty and personal care distribution

Beauty and personal care is set to develop and grow in the forecast period

KEY TRENDS AND DEVELOPMENTS

Consumers unfazed by weaker economic conditions in 2012

Growing emphasis on men in beauty and personal care

Beauty specialist retailers shows dynamism

Manufacturers seek to break through the clutter of traditional marketing ploys

Changing demographics impact beauty and personal care

MARKET DATA

  • Table 15 Sales of Beauty and Personal Care by Category: Value 2007-2012
  • Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
  • Table 17 Sales of Premium Cosmetics by Category: Value 2007-2012
  • Table 18 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
  • Table 19 Beauty and Personal Care GBO Company Shares by Value 2008-2012
  • Table 20 Beauty and Personal Care NBO Company Shares by Value 2008-2012
  • Table 21 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
  • Table 22 Penetration of Private Label in Beauty and Personal Care by Category: % Value Analysis 2007-2012
  • Table 23 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
  • Table 24 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
  • Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
  • Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  • Table 27 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
  • Table 28 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017

SOURCES

  • Summary 5 Research Sources

Segmentation

This market research report includes the following:

  • Hair Care
    • 2-in-1 Products
    • Colourants
    • Conditioners
    • Hair Loss Treatments
    • Perms and Relaxants
    • Salon Hair Care
    • Shampoos
      • Medicated Shampoos
      • Standard Shampoos
    • Styling Agents

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Premium vs Mass
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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