The declining birth rate is expected to negatively impact baby and child-specific product sales during the forecast period. At the same time, growing modern retail penetration into new regions is set to drive sales growth.
Growing consumer awareness is expected to drive sales of baby and child-specific care for sensitive skin. The number of babies and children that are prone to allergies is expected to grow, driving consumers' awareness and need for these products.
Pharmacies are expected to remain the most popular channel across the forecast period, and the number of outlets in the country is set to grow. In addition, the decline in disposable income and price growth will encourage pharmacies to offer deeper price discounts more frequently.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.
See All of Our DefinitionsThis report originates from Passport, our Baby and Child-specific Products research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!