Beauty and Personal Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Sun Care in Italy

May 2024

Sun care saw a slow start to the year in 2023 due to a milder than usual spring and a belated start of the summer. However, the summer season started to pick up from July onwards, with sun care sales performing extremely well in the key month of…

USD 1,195
Country Report

Skin Care in Italy

May 2024

Skin care dynamic growth in current value terms in 2023, registering stronger growth than that seen in the previous year. The category continued to perform well despite the challenging economic environment thanks in part to skin care routines…

USD 1,195
Country Report

Premium Beauty and Personal Care in Italy

May 2024

Premium beauty and personal care registered double-digit growth in current value terms in 2023, following a similar trend seen in 2022. Growth was driven by the dynamism of premium facial make-up and skin care with these categories benefiting from…

USD 1,195
Country Report

Oral Care in Italy

May 2024

Oral care saw steady growth in current value terms in 2023 driven largely by significant price increases. In terms of unit price growth, toothpaste recorded among the most notable increases in 2023, followed by dental floss, denture care and…

USD 1,195
Country Report

Men's Grooming in Italy

May 2024

Men’s grooming recorded dynamic growth in current value terms for the third consecutive year in 2023, mainly led by significant price hikes across all product categories. This surge can be attributed to inflationary pressures, which prompted…

USD 1,195
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