Men's Grooming

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Men's Grooming in Italy

May 2024

Men’s grooming recorded dynamic growth in current value terms for the third consecutive year in 2023, mainly led by significant price hikes across all product categories. This surge can be attributed to inflationary pressures, which prompted…

USD 1,195
Country Report

Men's Grooming in France

May 2024

Men’s grooming in France saw a marginal retail volume decline in 2023, but showed positive current value growth, and surpassed the pre-COVID-19 figure in value terms. This growth was fuelled by significant price growth across categories, driven by…

USD 1,195
Country Report

Men's Grooming in the United Kingdom

May 2024

Men’s grooming in the UK recorded a second consecutive year of positive volume growth in 2023 due to greater mobility outside of the home and local consumers becoming increasingly open to experimenting with their grooming habits. On the other hand,…

USD 1,195
Country Report

Men's Grooming in Denmark

Apr 2024

Men’s grooming in Denmark registered a better performance in 2023, with retail volume sales increasing alongside current value growth. Consumer demand bounced back softly across all categories as inflation fell and the propensity to spend recovered…

USD 1,195
Country Report

Men's Grooming in Turkey

Apr 2024

Men's grooming in Turkey experienced a surge in popularity in 2023, driven by a growing awareness of self-care and a shift in traditional gender norms. Gone are the days when men's grooming was considered a niche pursuit. Turkish men are becoming…

USD 1,195
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